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Marketing Intern

Marketing Intern

LUXASIAKuala Lumpur, Federal Territory of Kuala Lumpur, MY
30+ days ago
Job type
  • Quick Apply
Job description

PR & CRM

  • Work hand in hand with Assistant Marketing Manager on the seeding strategy to influencers and medias to increase Guerlain’s awareness
  • Share all PR related materials with PR agency in a timely manner and ensure that the information are well disseminated
  • To vet through an adapted press release from PR agency to ensure brand image is consistent with HQ guidelines
  • Assist Trade Marketing Executive in the organisation of PR Event to celebrate new product launches
  • Assist Trade Marketing Executive in the organisation of Masterclass to develop customer loyalty and brand love

RETAIL

  • Ensure new product launches information are well disseminated to the retail team
  • Prepare deck including all information related to new launch / competitors report by weekly o Inventory / stock receive / fulfillment tracker and updates
  • Provide performance analysis including quantitative and qualitative comments (campaign / new launch etc.)
  • Visit the market regularly to ensure new product launches are well implemented and share pictures with the team.
  • Take pictures of Guerlain counter as well as competitor activities and update on the share drive o Support Retail Manager in ad-hoc sales duties such as business presentation, sales analysis etc.

    • E-RETAIL - SEPHORA

  • Responsible for new Product Listings and ensuring all information are submitted in due time.
  • Brand Banners : responsible for updating banners according to product launches.
  • Online Stocks Level Monitor : review on a weekly basis and alert

    • VISUAL MERCHANDISING

  • Post-installation : Visit counter to ensure all changes are reflected accurately and take photos and ensure pristine merchandising execution
  • Support Trade Marketing Executive to update merchandising POSM / planograms and review tester display in the stores according to merchandising team’s directions.

    • REGIONAL REPORTING

  • Responsible to compile the top news in terms of brand activations (KOL / PR / CRM / Trade / Promotions) on social media / in-store in a neat and insightful manner and ensure submission on time

    • Requirements

  • Min 5 months internship program
  • Team player with effective interpersonal and communication skills
  • Exceptional problem-solving ability. Logical reasoning, creative thinking, comfort with numbers, and the ability to untangle complex issues.
  • Strong passion, ability to adapt and cope in a fast pace, challenging work hours and environment
  • Fluent verbal and written English

    • By proceeding with your application, you confirm that you have read LUXASIA's recruitment privacy notice [ https : / / www.luxasia.com / recruitment-privacy-notice / ] and consent to the LUXASIA group collecting, processing and disclosing your personal data for purposes specified in the notice.

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    Marketing Intern • Kuala Lumpur, Federal Territory of Kuala Lumpur, MY