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Regional Senior Executive, Research & Development (Non - Coffee)
Regional Senior Executive, Research & Development (Non - Coffee)ZUS COFFEE • Subang Jaya, Selangor, Malaysia
Regional Senior Executive, Research & Development (Non - Coffee)

Regional Senior Executive, Research & Development (Non - Coffee)

ZUS COFFEE • Subang Jaya, Selangor, Malaysia
11 days ago
Job description

Position Responsibilities

Part 1 — Primary roles of the job which are measurable and may be used as part of KPIs

Trend Analysis and Market Research

  • Lead the ideation and conceptualization of new beverage concepts, drawing inspiration from market trends, consumer insights, and internal innovation initiatives.
  • Develop innovative and differentiated beverage recipes that align with our brand identity, target audience, and business objectives.
  • Conduct market research, conduct consumer surveys, and sensory evaluations to identify emerging trends and opportunities for innovation.

Product Development

  • Create and enhance drinks menu that fill a niche in the competitive F&B market
  • Responsible for developing new beverage based on market trend, sales data, operation effectiveness and customer demography
  • Generate innovative and creative ideas to merge food and beverage as a single SKU
  • Experiment with various ingredients, flavors, and techniques to achieve desired taste profiles, texture, and visual appeal
  • Responsible for the upkeep of product SOP
  • Maintain project file, develop technical manual and document intellectual property
  • Product Lifecycle Optimization

  • Grow - Drive product growth through application of key ingredients into other SKUs
  • Maintain - Introduce product variations, extensions and / or recipe improvements, identify cost reduction opportunities
  • Minimize - Conduct continuous assessment of product market fit and initiate offboarding when necessary
  • Part 2 — Secondary roles which supports the primary roles above

    Supplier & Vendor Management

  • Identify potential suppliers and maintain good rapport
  • Work with vendors and suppliers to manage timely development of key ingredients
  • Quality Assurance

  • Collaborate with QA teams to maintain high product standards
  • Ensure all products are in compliance to halal requirements, health and safety regulations
  • Conduct investigations and propose solutions to address all product complaints or feedback
  • Sensory Evaluation

  • Responsible for all internal, committee and mass testing, collation & presentation of data
  • Regularly introduce process improvements to improve testing procedures
  • Conduct sensory evaluations and quality tests to assess product attributes and identify areas for improvement
  • Cross Functional Team Collaboration

  • Provide insights for Product Go-to-Market team to craft go-to-market strategies
  • Work with other departments (Supply Chain, QA, Marketing, Operations, Halal) to assess overall feasibility of product launch timeline
  • Collaborate closely with Go-to-Market team to plan for product deployment
  • (Apply now at #J-18808-Ljbffr

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    Executive Executive • Subang Jaya, Selangor, Malaysia

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