Area Senior Brand Manager, Panadol - SEAT

Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.

This is an exciting time to join us and help shape the future. It’s an opportunity to be part of something special.

Are you looking for a brand management role that allows you to drive robust customer insights and deliver promotional effectiveness? If so, this Area Senior Brand Manager role could be an exciting opportunity to explore.

As a Area Senior Brand Manager, you will be responsible for growing the mega brand Panadol’s portfolio in South East Asia and Taiwan (SEAT) region at an area / regional capacity, including building strategic alliance with category and local teams to drive strategic directions, implementing brand activation plans by considering local regulations, prioritizing the innovation pipelines fulling consumer and customer’s needs, and work with cross-function teams explore claim upgrades to deliver topline and bottom-line results. This position can be based in the home country of the selected candidate, which can be either Indonesia, Malaysia, the Philippines, Thailand, or Vietnam. Relocation support will be provided if required.

This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following :

Responsibilities :

• Portfolio / Brand Development
• Leverage category, consumer, customer and company growth drivers to assess & identify future source of growth and develop innovation vision boards for long term portfolio growth
• As key design market, co-work & influence global innovation stream & define timeline for rollout
• Define & lead Geo-Expansion projects for OTC SEAT Business unit
• Feed Area input to category & cascade category strategies and requirements to Local Operating Company
• Tailor toolkits across diverse needs of SEAT Markets
• Manage the complexity to grow OTC business by considering the different consumer’s insights, Regulatory requirements and HS development status in each market, and lead the discussions w / Local Operating Company to formulate impactful short-term & long-term vision boards with different approaches such as 1) new product development, 2) sourcing site changes, 3) geographic expansion of existing formula, 4) new market entry…etc to deliver business results
• Develop compelling consumer insights and apply them to the full marketing mix, which includes developing / guiding differentiated consumer-centric concepts, science-based claims, product consumption experience and packaging
• Develop Brand Activation Strategy and Plans, and lead its implementation across multiple countries
• Drive Portfolio, A&P spends and Business / Financial objectives across countries & categories
• Lead delivery of in-market launches by working seamlessly across boundaries, functions, matrix structures, based in different geographies
• Drive consistent execution of global brand identity, brand heart and visual brand language of the brand, while ensuring high relevance and impact to the local markets

Requirements :

Basic Qualifications :

We are looking for professionals with these required skills to achieve our goals :

Preferred Qualifications :

If you have the following characteristics, it would be a plus :

Care to join us. Find out what life at Haleon is really like www.haleon.com / careers /

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.

Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity / expression, age, disability, genetic information, military service, covered / protected veteran status or any other federal, state or local protected class.

Accommodation Requests

If you require a reasonable accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific accommodations you are requesting. We’ll provide all reasonable accommodations to support you throughout the recruitment process and treat all information you provide us in confidence.