Requirements
- Diploma / Bachelor's degree or above in Marketing, Fashion Marketing, or a related field
- 2-4 years of brand or marketing experience, experience in the fashion, retail, or lifestyle industry is preferred
- Fluent in English and Mandarin
- Strong strategic thinking skills with the ability to plan and lead marketing campaigns hands-on
- Solid experience with Meta Ads, influencer marketing, and social media growth
- Excellent leadership skills – able to manage timelines, team members, and cross-functional projects
- Keen eye for fashion brands, visual storytelling, and content direction
- Strong communication and organizational skills
- Proactive, independent, and able to take full ownership of marketing campaigns
Responsibilities
Develop, manage and monitor contents on social media and help to create marketing contents for social media outreach purposes and in campaign micro sites and social applications (e.g. Facebook, Google+, Twitter, Instagram, LINE, Linkedin, YouTube, Pinterest and etc.)Improve, implement or update social media posting channels pertaining to present promotions / events, photo galleries, comments, etc.Monitor, evaluate, research and administer social media tools on a daily basis and generate reports and analyticsProvide analysis and recommendations when campaign or promotional strategies are reviewedAnalysing results, customer’s need and wants, market conditions and competitor’s data in all social media channelImplementing new strategies to drive physical or online traffic to the outlet / brand’s website, Facebook, blogs, etcDealing with general internal and external feedback or correspondence promptlyBe up-to-date with social media trends and development, and to identify and analyse competitor advertising methods and strategiesBenefits
SOCSOMedical benefitsYearly bonusSkills
Social Media Management Content Creation Copywriting
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