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Product Channel Marketing Executive
EPSSelangor30+ hari lalu
Penerangan pekerjaanDefine sourcing strategy for each product category and implement Perform sourcing studies to maintain best in class sourcing and world class cost prices Supplier acquisition Make sourcing decision making Set up supplier contracts and ongoing management of contracts Cost down Commercial negotiations with suppliers : price, payment terms, warranty, rebates, other added value services Create marketing plans geared toward target groups for each key product within portfolio, in line with company strategies and targets and within budget. Develop and implement Brand and Communication strategy Conduct appropriate market research, competitive activities analysis and their products and services Budget management, to deliver all marketing activities within the agreed budget. Monthly monitoring of key financial figures and co-ordinate actions between departments where recovery needed or opportunities are presented. Responsibility for product line sales, Gross Margin in Malaysia against Operating plan Responsibility for product line sales, Gross Margin in Malaysia against Operating plan To develop promotional campaigns, customer incentive program Support operations team to update the costing and maintain the database in system Responsible for range extension. To manage and meet monthly reporting dateline as required by management Bachelor's Degree in Automotive Engineering, Mechanical Engineering, or a related field. Minimum 5 - 6 years of experience, preferably in the automotive industry. Proven experience working as a distributor and managing wholesaler networks. Analytical skills with attention to detail and problem-solving skills. Strong understanding of the product management processes. Computer literacy, including proficiency in Microsoft Word, PowerPoint, Excel, email, and internet applications. Excellent verbal and written communication in English. Proficiency in the Chinese language, both written and verbal, will be an added advantage. Extensive customer visits and this position requires travel within Malaysia and overseas.
Responsibilities : Product Management
- Define product positioning and product life cycle management, including range extensions, deletions, supersessions, etc. Implement product policy for range in ASEAN region
- Regular review of range, including gap analysis against vehicle Parc and competitor comparisons.
- Updating of range to meet range coverage policy.
- Monitor customer requirements and competitor moves, regular benchmarking.
- Start and coordinate NPI process
- Assist supplier technical compliance performance & seek continuous improvement
- Coordinate with suppliers for product specification, including packaging, label, inserts, product appearance.
- Coordinate with technical department for the new product training for internal and external before the new product training handover to technical department
Sourcing
Marketing
Financials :
Key Performance Measures
Key Requirements :
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Marketing Executive • Selangor