Manager, Analytics & Performance Management (Business Channels)

Manager, Analytics & Performance Management (Business Channels) If you are looking to excel and make a difference, take a closer look at us...

• Business Potential & Uplift Quantification : Baseline customers by segments to identify specific business gaps and growth opportunities at each branch. Establish minimum acceptable business levels and benchmarks for each C2 branch, providing clear performance targets. Utilize uplift targets to identify and select the most suitable branch leaders for each C2 location.
• Location Strategy Analytics : Implement and leverage the proposed Urbanmetry methodology (TLS : Track, Learn, Score) tobine internal branch data (customer base, sales performance) with external factors (demographics,mercial lots, existing bank branches). Identify key drivers of branch success and analyze reasons for variations in branch performance (outperforming vs. underperforming). Utilize location evaluation analytics to determine optimal sites for new branches or relocation of existing ones based on demographic and location factors.
• Performance Management & Prioritization : Develop and implement a framework for impact prioritization, categorizing initiatives into : High Impact, Low Effort : Quick Wins High Impact, High Effort : Major Projects Low Impact, Low Effort : Fill Ins Low Impact, High Effort : Time Wasters Monitor and analyze key performance indicators (KPIs) for branch transformation initiatives, ensuring alignment with projected business oues.
• Tech-Enablement Analytics : Oversee the implementation and utilization of the campaign management system to enhance customer relationship management and track campaign effectiveness which includes referrals.

Requirements

About Hong Leong Bank

We are a leading financial institution in Malaysia backed by a century of entrepreneurial heritage. Providingprehensive financial services guided by a Digital-at-the-Core ethos has earned us industry recognition and accolades for our innovative approach in making banking simpler and more effortless for our customers. Our digital and physical offerings span across a vast nationwide network in Malaysia, strengthened with an expanding regional presence in Singapore, Hong Kong, Vietnam, Cambodia, and China.

We seek to strike a balance between diversity, inclusion and merit to achieve our mission of infusing diversity in thinking and skillsets into our organisation. Candidates are assessed based on merit and potential, in line with our mission to attract and recruit the best talent available. Expanding on our "Digital at the Core" ethos, we are progressively digitising the employee journey and experience to provide a strong foundation for our people to drive life-long learning, achieve their career aspirations and grow talent from within our organisation.

Realise your full potential at Hong Leong Bank by applying now. Job ID JR0000021168