Integrated Marketing Associate Director (Insurance)
MNC Insurance Company has a vacancy for an Associate Director covering Integrated Marketing to be based in KL
Your new company
MNC Insurance Company with an established presence in Malaysia and a diverse customer base.
Your new role
Brand Strategy : Develop and implement compelling brand strategies to drive top of mind awareness and brand preference
Campaign Planning : Plan and execute segment specific, full funnel GTM campaigns anchored on compelling consumer insights and proposition, breakthrough creatives at scale
Performance Marketing : Adopts performance marketing approach for continuous optimisation of all campaigns, and to maximise ROI
Digital and Content Marketing : Champions digital, social and content marketing as integral channel and comms strategy for campaigns and always on efforts.
What you'll need to succeed
Background in Financial Services / creative agency is preferred
12–15 years of experience in Marketing / Advertising with strong brand and communication fundamentals
Prior team leadership experience
What you'll get in return
Competitive salary package
Great benefits
Opportunity to drive growth in a key business unit
Marketing Associate • Malaysia