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Senior Manger-Communications

Senior Manger-Communications

LazadaMalaysia
18 hari lalu
Penerangan pekerjaan

Department : Corporate Management Location : Malaysia Department : Corporate Management Location : Malaysia Job Description Responsibilities :

1 Overall Responsibilities

  • Work together with various business teams to plan for and execute both corporate, consumer-facing and seller-targeted communication activations, to effectively deliver on the objectives above.
  • Develop strategic narratives and provide insights that appeal to media, thought leaders and consumers. This includes developing messaging for Lazada’s technology, products and initiatives.
  • Support on thought leadership and industry speaking opportunities for our executives
  • Develop and execute a media relationship building programme, including : (a) Maintaining and managing a database of international media based in Malaysia + local key media for Lazada announcements and outreach (b) Planning media engagements to cultivate individual media relationships (c) Working together with agencies & partners to manage and cultivate relationship with media KOLs
  • Work closely with the rest of Lazada’s centralized communications team across the region to deliver on regional communications activations and provide strategic insights from Malaysia's perspective.

2. Press Office Function & Content Creation

  • Handle media queries and interviews – including drafting of responses, follow up and coordination of interviews, drafting of briefing documents, work together with various business teams and the agency to handle media queries timely.
  • Support on content creation that includes Lazada’s news hub executives’ LinkedIn profile and other paid media engagements. This can be in various formats - print, online, podcasts, videos, etc.
  • Development of communications materials, including : press releases, story angles, pitch notes, bylines, FAQs, etc monthly according to business requirements
  • Identify, evaluate and support thought leadership opportunities (regional + in-market opps) in the form of speaker opportunities at industry conferences or long-form content creation
  • 3 Issues Management

  • Provide issues management and crisis communications counsel to mitigate negative coverage or mentions of Lazada Malaysia
  • Support on issue & crisis monitoring & daily report to relevant teams
  • Includes media monitoring, crafting of holding / media statements and liaising with media (if necessary) Job Requirements - Minimum 8 years of experience either in a media company, newsroom and / or public relations agency
  • Ingrained with a ‘client-centred’ service mindset, able to operate in a highly collaborative environment, with sharp focus and disciplined time management
  • Problem-solving skills and ability to manage multiple priorities effectively and efficiently
  • Background in journalism and / or content creation is a plus
  • Strong written and spoken Malay and English. Mandarin will be a plus
  • Creative thinking in developing original, refreshing, fun and executable ideas
  • Ability to support strategic initiatives and corporate content strategy
  • Ability to develop media and external stakeholder network
  • Buat amaran kerja untuk carian ini

    Senior • Malaysia