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Brand Marketing Executive / Senior Executive

Brand Marketing Executive / Senior Executive

Mandom (Malaysia) Sdn BhdKuala Lumpur, MY
30+ hari lalu
Penerangan pekerjaan
  • Develop, organize and execute marketing campaigns for the assigned brand in line with brand marketing objectives and goals.
  • Propose marketing strategies which combine all marketing mix such as product, pricing, positioning and promotion to achieve business plan.
  • Plan and execute digital marketing campaigns in (but not limited to) social media.
  • Manage multiple social media accounts, planning social media posts. Proficiency in copy writing is a huge bonus.
  • Establish and maintain close relationship with associates such as principles, media, KOL and public
  • Monitor, measure and report performances of all campaigns and assess against goals (ROI and KPIs).
  • Work closely with designers, suppliers and production on matters related to creation, development and improvement of marketing materials.
  • Work closely with the Sales Team to develop Sales and Marketing Funnels.
  • Ensure all retail stores visual merchandising is in line with brand primary and secondary focus.
  • Manage budget and calculate investment decisions within the limit of allocated budget.
  • Assist in the development of new / existing products and markets in order to contribute to the achievement of the business unit and marketing objectives.
  • Conducting competition research and market analysis to identify the target audience.
  • Undertake any ad-hoc assignments as and when required.
  • Job portfolio (Female brands) : Cosmetic brands, Body care brands [Apply now at https : / / my.hiredly.com / jobs / jobs-malaysia-mandom-malaysia-sdn-bhd-job-brand-marketing-executive-senior-executive-0]
  • Candidate must possess at least a Bachelor's / Professional Degree in Business Management / Marketing / Communication, or any related field. -At least 2 years of working experience (Executive) within marketing department in multinational FMCG companies. Experience in beauty (cosmetics, skincare and fragrance category) particularly.  -Proficient in English and Bahasa Malaysia. Other languages would be a plus. Computer literate and proficient in MS Office. -Social Media Savvy, must be well-versed with TikTok, Instagram and Facebook and YouTube in particular. -Write copy and content for marketing materials are crucial. -Aware and stay updated on industry trends and competitor activities to ensure a competitive edge - related with beauty, cosmetics and personal care online and offline.
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