Talent.com
Tawaran kerja ini tidak tersedia di negara anda.
New Product Development (NPD) Manager

New Product Development (NPD) Manager

EPSSelangor
30+ hari lalu
Penerangan pekerjaan

New Product Development (NPD) Manager Posting Date : 29 May 2025 | Close Date : 27 Aug 2025

1. New Product Strategy & Innovation

  • Identify emerging consumer trends, market gaps, and category opportunities to drive product innovation and differentiation.
  • Lead ideation and concept development for new products, working closely with R&D to explore and test new formulations, packaging designs, and formats.
  • Conduct competitive and market analysis to support innovation pipeline development.

2. Cross-Functional Project Management

  • Coordinate cross-departmental teams including Marketing, Sales, R&D, Trade Marketing, Supply Chain, and Quality to bring new products to market efficiently and effectively.
  • Drive projects from concept to launch, ensuring alignment with brand strategy, budget, timelines, and regulatory compliance.
  • Lead post-launch reviews and identify improvement areas.

    • 3. Brand & Consumer Engagement

  • Develop and implement go-to-market strategies including packaging, branding, and in-store / online promotional plans for new products.
  • Provide creative direction to internal and external design teams for marketing materials, packaging, brochures, and POS tools.
  • Manage collaboration with advertising, PR, media, and digital agencies to support product launch and awareness campaigns.

    • 4. Operational & Strategic Optimization

  • Analyze and improve internal processes across NPD, from manufacturing to distribution, to enhance cost-efficiency, lead time, and sustainability.
  • Collaborate with manufacturing teams and external partners (e.g. co-packers or outsourced vendors) for production scalability.
  • Contribute to long-term cost optimization strategies.

    • 5. Special Projects & Growth Initiatives

  • Drive strategic projects such as flagship experiential retail launches, market expansion plans, or sustainability-driven innovations.
  • Evaluate and support M&A or partnership opportunities relevant to product growth or category diversification.

    • 6. Reporting & Compliance

  • Track NPD performance, sales trends, and project milestones; present insights and recommendations to senior leadership.
  • To take ownership and responsibility for food safety and its non-compliance challenges.
  • Lead or participate in cross-functional initiatives, projects, or ad-hoc assignments as directed by the management.

    • Requirements :

  • Bachelor’s degree in Marketing, Business, Food Science, or a related field;.
  • Minimum 7 years’ experience in FMCG marketing, product development, or innovation roles, with a proven track record of successful launches.
  • Strong project management and leadership capabilities.
  • Excellent analytical, communication, and stakeholder engagement skills.
  • Creative, consumer-centric thinker with a commercial mindset.
  • Knowledge of product regulatory requirements and food safety standards.
  • Extra advantage for candidate having Six-Sigma Black Belt.

    • Sub Specialization : Marketing;Market Research;Brand Management;Product Marketing Type of Employment : Permanent Minimum Experience : 5 Years Work Location : Selangor Salary Range : RM8000 Per Month

    If you encounter difficulties, please click here for technical assistance.

    Buat amaran kerja untuk carian ini

    Product Manager • Selangor