Campaign Developer

Overview

As a Campaign Manager, you’ll work closely with your business team to help design, execute, and manage cross-channel marketing programs on behalf of our clients, working with various technology platforms and vendor partners.

We are looking for a detail-oriented and proactive Adobe Campaign Manager to manage day-to-day operations for marketing campaigns that leverage Adobe Real-Time CDP (RTCDP) and Adobe Campaign v8. This role combines audience strategy, execution oversight, and coordination between cross-functional teams to deliver high-performing, compliant, and customer-centric campaigns.

You will own the end-to-end campaign process, from audience readiness through RTCDP to delivery orchestration in Campaign v8, ensuring operational excellence and measurable outcomes.

Responsibilities

• Campaign Planning & Execution

Manage the full campaign lifecycle across email, SMS, push, and other channels—from briefing to launch to reporting.

Work with data and segmentation teams to define and request audiences within Adobe RTCDP, ensuring timely delivery and alignment to campaign logic.

Act as the orchestration lead, managing timelines, dependencies, assets, and approvals across campaign stakeholders.

Conduct or oversee comprehensive quality assurance of audience targeting, personalization logic, dynamic content rendering, and tracking tags.

Ensure all campaigns comply with internal governance policies and regional data privacy regulations (GDPR, CCPA, etc.).

Partner with analytics teams to interpret performance reports and derive insights for future optimization.

Executing cross-channel execution for marketing communications on CRM Platform(s) including email, SMS, and Push Notifications.

Qualifications

Preferred Qualifications

Got what it takes? We’d love to hear from you.

Digitas is an equal opportunity employer.

Additional information

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