Product Manager | East Asia Pacific Malaysia Selangor

Company Description

Doka is a world leader in providing innovative formwork, solutions and services in all areas of construction. The company is also a global supplier of well-thought-out scaffolding solutions for a varied spectrum of applications. With more than 180 sales and logistics facilities in over 60 countries, Doka has a high-performing distribution network for advice, customer service and technical support on the spot and ensures that equipment is swiftly provided – no matter how big and complex the project. Doka employs 9,000 people worldwide and is a company of the Umdasch Group, which has stood for reliability, experience and trustworthiness for more than 150 years.

Headquartered in Malaysia and Singapore, the Doka Asia Pacific (APAC) region team serves as the central hub for critical functions including sales, marketing, finance, operations, engineering, HR, product management, and procurement. Established to provide a versatile network of products, systems, and expertise, Doka APAC oversees some of the world’s fastest-growing economies, which positions Doka as an ideal partner for diverse projects, from major infrastructure developments like metro systems, bridges, and tunnels to cost-efficient housing projects.

Doka now combines its strengths with Malaysian-based MFE Formwork Technology, market leader in monolithic aluminium formwork. With this acquisition, Doka has achieved another significant milestone in its strategic growth plan and thus strengthened its position in the Asia‑Pacific region, an important growth market for the group.

Doka APAC is currently looking to recruit a career driven professional to join its versatile team in Malaysia. The suitable candidate will be a qualified, natural team player who can add significant value to this highly dynamic team.

Job Description

As a Product Manager , you will support and assist driving product innovation processes and product improvements in the Asia Pacific Area that also include pricing, product specification and definition of supply chain. Moreover, you will analyse potential new business fields and identify opportunities for new Doka products and services to increase market penetration. This role reports directly to the Head of Product Management and is based in Malaysia.

If you’re ready to take the next step in your product management career with a global industry leader, we’d love to hear from you.

Your responsibilities will include but are not limited to the following :

• You will be required to interact with customers, gain feedback and understand their concerns and future Temporary Works requirements.
• You support and initiate Go‑to‑market processes, product re‑launches, and product exits.
• You conduct country‑specific product trainings and represent Doka at construction industry events such as exhibitions, seminars, and webinars.
• You monitor and analyse competitors, construction methods, and trends, and conduct market studies to identify opportunities for new Doka products and services.
• You provide advice to country teams regarding Doka products and their optimized usage, and adjust documents from the Group Product Management to meet country market requirements for new product introductions.
• You oversee and manage the Area product portfolio, streamlining country product portfolios to improve the quality of local standard items and ensure alignment with internal standards.
• You lead assigned Area product initiatives within the framework of the ‘Locally Specified Article Process,’ guiding development teams through all phases of the respective projects.
• You collaborate closely with Procurement MEAAP, R&D MFE and IHA to jointly work on innovations and synergise on resources.

Qualifications

• Technical / Civil Engineering qualification, ideally degree.
• Confident user of AutoCAD and Microsoft Office.
• Previous experience of Doka or other formwork systems would be of benefit.
• Proven understanding of customer needs and strong analytical skills especially in the East Asia Pacific region.
• Jobsite experience within Asia Pacific region would be an advantage.
• Solid communication and presentation skills in English.
• Interested to work in an international environment and travel regularly.
• Ideal Personality :

Pro‑active and convincing, self‑confident, engaged personality.

• prefer to be hand‑on and drive change.
• Creative, innovative and enthusiastic person.
• Customer‑centric and strong business acumen for success.

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