Senior Executive - Marketing

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Senior Executive - Marketing

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GAMUDA To execute and manage all content related to marketing and branding of projects. Job Summary

To execute and manage all content related to marketing and branding of projects. Key Responsibilities

Brief and manage creative agencies in the development of advertising and promotional materials, ensuring alignment with brand strategy and project goals. Engage and supervise media agencies to effectively implement media campaigns that facilitate the successful launch of projects. Oversee the timely delivery of branding and communications materials, adhering to set timelines and standards of quality. Act as the main point of coordination between the Sales & Marketing team and other departments, addressing all requirements for branding and marketing materials efficiently. Contribute to the development of effective marketing plans and strategies through active participation in group discussions and offering innovative and constructive ideas. Manage social media platforms to enhance brand presence and engagement with target audiences. Collaborate closely with architects and artist renderers to create visually appealing computer-generated images (CGIs) that accurately represent projects. Conduct thorough market research and competitor analysis to inform business decisions and strategies. Assist in the development and maintenance of project websites and oversee ongoing social media management. Plan, coordinate, and execute marketing and sales events including launches, promotional activities, roadshows, and exhibitions to support sales objectives. Manage the application or renewal of necessary licenses and permits, ensuring compliance with regulatory requirements. Perform any additional tasks as assigned by management to support the overall objectives of the department. Qualifications

A Diploma or Degree in a relevant field is essential, preferably in marketing, communications, or a related discipline. Your academic credentials should reflect expertise and knowledge that can be applied to the dynamic landscape of project marketing. Skills & Abilities

Meticulous attention to detail, ensuring that all marketing materials meet high standards. Proficient in computer applications, with a strong ability to leverage technology for effective marketing solutions. Comprehensive knowledge of property marketing, enabling you to understand market trends and consumer behaviours. Excellent oral and written communication skills, allowing for effective interactions with stakeholders at all levels. Possession of a valid driving license to facilitate site visits and engagements as necessary. Robust market data awareness, with the ability to analyse data and leverage insights for strategic decision-making. Strong team collaboration skills, fostering a positive and productive working environment. Expected Minimum Years of Experience

A minimum of 3 years of experience in marketing, preferably within the property sector, is required. Your experience should demonstrate a progressive career trajectory with evidence of contributing to successful marketing initiatives and project launches. Seniority level

Mid-Senior level Employment type

Full-time Job function

Marketing Industries

Construction

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