Consumer Experience Manager

Consumer Experience Manager

City : Kuala Lumpur

We are Reckitt

Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist : to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

Marketing​

Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands. Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society. With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams. With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.

About the role

We are seeking a Consumer Experience Manager to support the development and execution of fit-for-platform, thumb-stopping content and consumer experiences across Malaysia and Singapore. This role will report to the Senior Media Manager and help lead the creation of content that maximizes engagement, share of attention, and commerce conversion, especially within digital and e-commerce ecosystems.

You will play a hands-on role in transforming how our brands show up on e-commerce platforms, digital media, and social commerce, while ensuring consistency across TV, out-of-home, and in-store touchpoints.

Your responsibilities

Content Creation & Platform Adaptation

• Adapt brand TVCs, hero campaigns, and long-form narratives into short-form, platform-optimized content (e.g., 6s, 10s, 15s)
• Co-lead the creative development process for social-first, mobile-friendly, and commerce-relevant assets
• Manage the asset localization, adaptation, and delivery pipeline across Malaysia and Singapore

E-Commerce & Shoppable Content Enablement

Social Media & Influencer Content Support

Performance Monitoring & Creative Optimization

Creative Workflow & Governance

The experience we're looking for

KPIs

The skills for success

Consumer Insights, Analytical skills, Brand Strategy, Category Strategy, Presentation skills, Drive Innovation, New Product Development, Storytelling, Creativity, Marketing optimization, Digital Marketing, Commercial accumen, Collaboration, FMCG / Consumer Health Experience.

What we offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.

Equality

We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.

Job Segment : Nutrition, Counseling, Healthcare