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Email Marketing Manager
Email Marketing ManagerSTERRY • George Town, Penang, Malaysia
Email Marketing Manager

Email Marketing Manager

STERRY • George Town, Penang, Malaysia
8 days ago
Job description

Email Marketing Manager – STERRY Limited

Join a dynamic growth marketing agency where precision meets creativity.

At STERRY, we’re not your average marketing agency—we’re the rocket fuel behind crowdfunding and e-commerce success. Since day one, we’ve helped clients generate over $100 million in trackable online revenue through strategies rooted in measurable performance.

About the Role

As our Email Marketing Manager , you’ll oversee the planning, execution, and optimization of email and SMS campaigns across several regions. You’ll collaborate closely with creative, PR, and e-commerce teams to deliver consistent, on‑brand messaging that converts. This position is fast‑paced and performance‑oriented, offering the opportunity to work with international markets and cutting‑edge marketing tools.

Key Responsibilities

  • Develop and manage email and SMS marketing campaigns across multiple markets (US, CA, AU, UK, INT, HK, KR)
  • Maintain the email marketing calendar and align all campaigns with active promotions
  • Write, edit, and optimize email and SMS copy to drive engagement and conversions
  • Coordinate with the graphic designer and clients for creative approvals
  • Set up, test, and schedule campaigns using Klaviyo (email) and Postscript (SMS)
  • Request and manage weekly campaign assets for all local stores
  • Implement and schedule weekly email campaigns (3–4x per week for global markets; 3x per week for HK & KR)
  • Plan and execute monthly promotional campaigns and collaborate with Wunderkind on promotions and A / B testing
  • Develop and optimize automated email flows , sign‑up forms, and pop‑ups
  • Work with internal teams on wholesale and PR‑related email campaigns
  • Monitor and manage customer reviews, including removing negative feedback when appropriate
  • Coordinate with Shopify for email promotions and discount codes
  • Track and analyze Optimonk sign‑ups and campaign performance
  • Send daily performance reports and maintain the Instagram Story content calendar
  • Conduct A / B testing on email flows and Optimonk forms for continuous improvement
  • Refine audience segmentation for better targeting and results
  • Perform ad hoc marketing and reporting tasks as needed

What We’re Looking For

Essential Requirements

  • 2–3 years of experience managing email and SMS marketing campaigns (preferably in e‑commerce or D2C)
  • Proficiency with Klaviyo, Postscript, Shopify, Wunderkind, and Optimonk (or similar tools)
  • Strong copywriting and editing skills with an eye for brand tone and conversion‑focused messaging
  • Proven experience with A / B testing, audience segmentation, and campaign analytics
  • Excellent project management skills—able to handle multiple campaigns and markets simultaneously
  • Strong analytical mindset and attention to detail
  • Personal Qualities

  • Highly organized and proactive, with a focus on measurable results
  • Creative thinker with excellent communication and collaboration skills
  • Comfortable managing multiple stakeholders and timelines
  • Adaptable to a fast‑paced, remote work environment
  • What We Offer

  • Competitive compensation package
  • Full remote flexibility
  • Opportunity to work with international brands and markets
  • Collaborative and innovative marketing environment
  • Career growth and learning opportunities in performance marketing
  • Ready to Apply?

    Submit your resume and a short cover letter highlighting your email and SMS marketing experience through our Jazz HR portal . Only qualified candidates will be contacted.

    STERRY Limited is an equal opportunity employer committed to diversity and inclusion.

    Seniority level

  • Entry level
  • Employment type

  • Full‑time
  • Job function

  • Marketing
  • Industries

  • Wireless Services, Telecommunications, and Communications Equipment Manufacturing
  • #J-18808-Ljbffr

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    Marketing Manager • George Town, Penang, Malaysia

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