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Manager Product Management

DKSH Scientific SolutionsPetaling Jaya, Selangor, Malaysia

30+ days ago

Job description

Manager Product Management

The incumbent will be in-charge of Product Management matters related to Ethical products and manages the Cardiovascular, and other related therapeutic areas.

To plan, organize and implement activities in line with Department marketing objectives, integrating directions from own brands and local requirements, through the various marketing functions of advertising & promotions, product management and trade marketing.
To integrate the brands needs and local requirements, through the various marketing functions of advertising & promotions, product management and trade marketing.
To support the management of the brands P&L and ensure preset objectives are met through execution of sound marketing strategies & plans.
Support / Implement approved Marketing budget and allocate toward optimizing utilization of funds in raising brand awareness and promoting sell-through.
To resourcefully gather general market trend, market share and competitive information as guidance in gauging effectiveness of marketing activities
To ensure optimum balance between various marketing activities :
Brand building exercises (Conference, roadshow, CME, RTD and product launches, etc.)
Education (internal & external product training, etc.)
Build and maintain strong relationships with key external suppliers / regional

Job Summary

The incumbent will be in-charge of Product Management matters related to Ethical products and manages the Cardiovascular, and other related therapeutic areas.

To plan, organize and implement activities in line with Department marketing objectives, integrating directions from own brands and local requirements, through the various marketing functions of advertising & promotions, product management and trade marketing.

To integrate the brands needs and local requirements, through the various marketing functions of advertising & promotions, product management and trade marketing.

To support the management of the brands P&L and ensure preset objectives are met through execution of sound marketing strategies & plans.

Support / Implement approved Marketing budget and allocate toward optimizing utilization of funds in raising brand awareness and promoting sell-through.

To resourcefully gather general market trend, market share and competitive information as guidance in gauging effectiveness of marketing activities

To ensure optimum balance between various marketing activities :

Brand building exercises (Conference, roadshow, CME, RTD and product launches, etc.)

Education (internal & external product training, etc.)

Build and maintain strong relationships with key external suppliers / regional

General Responsibilities

Advertising & Promotion :

Formulate & monitor the implementation of A&P strategies and its effectiveness in meeting objectives

To work with agency to ensure reasonable rates paid for POSM.

Product Management

To play a strategic role in ensuring range and product selection meets trends and requirements.

To monitor the brand’s proactive approach towards patient preferences at the local level.

To ensure inventory levels are managed within contractual agreements.

To conduct financial feasibility study of promotion activities to ensure in line with profit objectives.

To lead in new product launches.

Functional Skills And Knowledge

Preferably potential candidate / s specializing in Healthcare - pharmaceuticals.

Demonstrate strong understanding of clients' industry / business / products / strong client management and communication skills.

Proven project management skills.

Strong analytical background and knowledge of statistical analysis methods.

Demonstrate appreciation and respect for cultural sensitivities especially in cross-country / -cultural interactions.

Fluent in English, both written and spoken.

Demonstrate proficiencies in office productivity tools (e.g. Excel, Word and PowerPoint)

Education

Possess Bachelor Degree in Marketing / Pharmacy.

Possess 5-8 years experience in related areas.

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Product Manager • Petaling Jaya, Selangor, Malaysia