Talent.com
Head of Creative Strategy
Head of Creative StrategyHEPMIL MALAYSIA • Petaling Jaya, Selangor, Malaysia
Head of Creative Strategy

Head of Creative Strategy

HEPMIL MALAYSIA • Petaling Jaya, Selangor, Malaysia
30+ days ago
Job description

Hepmil Malaysia is a digital content and creator agency that connects brands with Gen Z and young millennials through hyper‑localised, entertaining content. Home to pages like MGAG and Hepmil Creators’ Network (HCN) , we help brands engage audiences with content that’s proudly local, proudly ridiculous, and always relatable.

We’re looking for a Head of Creative to shape the creative vision for our campaigns, inspire our creative team, and push the boundaries of how brands show up in culture. This role requires both strategic thinking and hands‑on creative leadership — balancing bold ideas with sharp execution.

Key Responsibilities

  • Develop breakthrough, social‑first creative ideas that align with client objectives while engaging Gen Z and millennial audiences.
  • Translate insights, platform trends, and cultural conversations into creative strategies and campaign concepts.
  • Partner with Strategy and Accounts teams to ensure ideas are both creatively strong and business‑relevant .
  • Lead ideation workshops and brainstorming sessions, inspiring both clients and internal teams.

Business Growth & Pitching

  • Lead creative development for new business pitches, delivering compelling narratives that win clients’ confidence.
  • Collaborate with Business Development to craft pitch decks, proposals, and creative treatments.
  • Represent the creative vision in client presentations, ensuring alignment with brand needs and Hepmil’s unique strengths.
  • Drive creative excellence that translates into measurable business growth and revenue generation.
  • Partner with leadership to identify new creative products, services, and monetisation opportunities.
  • Balance creative ambition with commercial impact ensuring campaigns not only resonate culturally but also deliver ROI.
  • Leadership & Creative Culture

  • Lead, mentor, and grow a team of designers, writers, and content creators.
  • Establish and maintain a creative culture that values originality, collaboration, and continuous improvement.
  • Provide regular feedback, training, and support to elevate the team’s creative capabilities.
  • Be a visible creative ambassador for Hepmil Malaysia — both internally and externally.
  • Client & Stakeholder Engagement

  • Present creative concepts and campaign strategies to clients in a clear, persuasive, and engaging way.
  • Build strong relationships with clients, becoming a trusted partner in creative problem‑solving.
  • Work closely with the Regional Creative Strategy Head and Country Manager to align on creative vision and growth.
  • Innovation & Thought Leadership

  • Stay ahead of emerging social media formats, creator trends, and platform algorithms .
  • Experiment with new formats (short‑form video, memes, interactive campaigns, AR / VR, etc.) to keep Hepmil at the cutting edge.
  • Contribute to thought leadership by producing internal trend reports, creative playbooks, or POVs for clients.
  • Requirements

  • Proven Track Record : Minimum 8+ years in a creative, content, or digital agency environment, with at least 4 years in a senior leadership role driving teams and creative output.
  • Platform Expertise : Strong mastery of social platforms especially TikTok, Instagram, Meta, and YouTube with a pulse on emerging formats and innovations.
  • Cultural Fluency : Deep understanding of the social content ecosystem, particularly short‑form video, memes, and culturally relevant formats that shape conversations among Gen Z and millennials.
  • Strategic Impact : Demonstrated ability to craft creative strategies that not only push creative boundaries but also deliver measurable business impact for brands.
  • Leadership & Collaboration : Proven experience leading and inspiring creative teams, managing multiple stakeholders, and successfully driving campaigns from ideation to execution.
  • Client & Pitch Excellence : Exceptional presentation and communication skills, with the ability to sell bold ideas, influence decision‑makers, and energise both clients and internal teams.
  • Operational Strength : Strong organisational and project management capabilities, with meticulous attention to detail and the ability to juggle multiple projects under tight timelines.
  • Bonus Edge : Exposure to branded video content, creator collaborations, influencer marketing, or social commerce will be a strong advantage.
  • Agility : Comfortable thriving in a hybrid work setup and fast‑paced, ever‑evolving agency environment.
  • Why Join Us?

  • Lead the creative charge at one of Malaysia’s most exciting content companies.
  • Shape how brands connect with Gen Z and young millennials through culturally relevant, entertaining content .
  • Work with a talented, passionate, and fun team behind MGAG and HCN.
  • Enjoy a culture that values both creativity and memes , while giving you the space to innovate and grow.

    Seniority level

    Mid‑Senior level

    Employment type

    Full‑time

    Job function

    Advertising Services

    #J-18808-Ljbffr

    Create a job alert for this search

    Head Of Creative Strategy • Petaling Jaya, Selangor, Malaysia

    Related jobs
    Head of Performance Creative

    Head of Performance Creative

    Hiredly X • Kuala Lumpur, Kuala Lumpur, Malaysia
    Own the end-to-end creative strategy for paid performance across Meta, TikTok, Google, YouTube, and emerging channels.Build and evolve high-performing creative frameworks tailored by channel, brand...Show more
    Last updated: 30+ days ago • Promoted
    Head of Commercial (Turnkey Fit-Out Experience)

    Head of Commercial (Turnkey Fit-Out Experience)

    Agensi Pekerjaan Randstad Sdn Bhd - Professional • Kuala Lumpur, Kuala Lumpur, Malaysia
    Head of Commercial (Turnkey Fit-Out Experience).Be at the forefront of Malaysian design and construction with a leading firm specializing in Turnkey Fit-Outs : corporate offices, financial services,...Show more
    Last updated: 20 days ago • Promoted
    Head of Creative Strategy

    Head of Creative Strategy

    Elitez Pte Ltd • Petaling Jaya, Selangor, Malaysia
    Hybrid (3 days WFO, 2 days WFH).Develop breakthrough creative ideas that connect with Gen Z and millennial audiences while meeting client goals. Turn insights, platform trends, and cultural moments ...Show more
    Last updated: 12 days ago • Promoted
    Head of Product, Business Communication Platform

    Head of Product, Business Communication Platform

    Maxis Broadband Sdn Bhd • Kuala Lumpur, Kuala Lumpur, Malaysia
    Head of Product, Business Communication Platform.Add expected salary to your profile for insights.Are you ready to get ahead in your career?. We want to empower you to turn your ambitions into achie...Show more
    Last updated: 19 days ago • Promoted
    Head of Merchandising

    Head of Merchandising

    MajuHome • Kuala Lumpur, Kuala Lumpur, Malaysia
    The Head of Merchandising leads the company’s product and inventory strategy — ensuring the right range, pricing, and stock mix to achieve sales and profit targets across all retail and online chan...Show more
    Last updated: 12 days ago • Promoted
    Creative Campaign Director

    Creative Campaign Director

    OVER Malaysia • Petaling Jaya, Selangor, Malaysia
    Direct message the job poster from OVER Malaysia.At OVER, we’re leaders in designing standout water bottles and recovery products. We’re seeking a Creative Director who’s well‑versed in the e-commer...Show more
    Last updated: 17 days ago • Promoted
    Chief Strategy Officer

    Chief Strategy Officer

    Hatch Asia • Kuala Lumpur, Kuala Lumpur, Malaysia
    Unifying Purpose, Shaping Careers.We believe real transformation happens when people and purpose align, turning organizational ambition into collective impact and meaningful careers.Hatch Asia has ...Show more
    Last updated: 30+ days ago • Promoted
    Head of Partnership

    Head of Partnership

    AIG • Kuala Lumpur, Kuala Lumpur, Malaysia
    AIG Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia.Get AI-powered advice on this job and more exclusive features. Join us as a Head of Partnership to make more of your specialist expertis...Show more
    Last updated: 30+ days ago • Promoted
    Head of Corporate Real Estate & Workplace Services

    Head of Corporate Real Estate & Workplace Services

    Zurich Insurance Malaysia Berhad • Kuala Lumpur, Kuala Lumpur, Malaysia
    Head of Corporate Real Estate & Workplace Services.Extracts data from workplace and real estate platforms using industry specific insights and knowledge to provide reporting on trends and KPI data....Show more
    Last updated: 9 days ago • Promoted
    Regional Creative Director

    Regional Creative Director

    Intrepid Asia • Kuala Lumpur, Kuala Lumpur, Malaysia
    Intrepid Asia, Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia.Intrepid Asia is a leading e‑commerce and digital solutions provider in South East Asia. We offer end‑to‑end omni‑channel e‑c...Show more
    Last updated: 9 days ago • Promoted
    Head of Strategic Initiatives

    Head of Strategic Initiatives

    Funding Societies Pte Ltd • Kuala Lumpur, Kuala Lumpur, Malaysia
    SME digital finance platform in Southeast Asia.We are licensed and operating in Singapore, Indonesia, Thailand, Malaysia and Vietnam, and backed by Sequoia India (Peak XV), Softbank Vision Fund, Kh...Show more
    Last updated: 30+ days ago • Promoted
    Head of Product, Business Communication Platform

    Head of Product, Business Communication Platform

    Maxis • Kuala Lumpur, Kuala Lumpur, Malaysia
    Head of Product, Business Communication Platform.Maxis – Kuala Lumpur, Malaysia.Are you ready to get ahead in your career? We want to empower you to turn your ambitions into achievements.We thrive ...Show more
    Last updated: 27 days ago • Promoted
    Head of Product

    Head of Product

    NEXT Ventures • Kuala Lumpur, Kuala Lumpur, Malaysia
    NEXT Ventures is where ambition takes shape and momentum becomes movement.As a global platform revolutionising access to performance-based capital, we empower the world’s most driven individuals to...Show more
    Last updated: 30+ days ago • Promoted
    Creative Solutioning Manager, Advisors Creative Desk

    Creative Solutioning Manager, Advisors Creative Desk

    Mastercard • Kuala Lumpur, Kuala Lumpur, Malaysia
    Creative Solutioning Manager, Advisors Creative Desk.Location : Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia. The Services team is a key differentiator for Mastercard, providing the cutt...Show more
    Last updated: 10 days ago • Promoted
    Senior / Head Creative Director

    Senior / Head Creative Director

    L&B Fitness Sdn Bhd • Kuala Lumpur, Kuala Lumpur, Malaysia
    As Head Creative Director, you’ll take the lead in bringing our brands to life — overseeing everything from visual identity and campaigns to digital and in-person experiences.You’ll manage a talent...Show more
    Last updated: 15 days ago • Promoted
    Head, Operational Strategy Deployment

    Head, Operational Strategy Deployment

    Head, Operational Strategy Deployment • Petaling Jaya, Selangor, Malaysia
    Add expected salary to your profile for insights.We value our people and encourage everyone to grow professionally.If you think this opportunity is right for you, we encourage you to apply!.Tracks ...Show more
    Last updated: 30+ days ago • Promoted
    Head of PR and Communications

    Head of PR and Communications

    Myboost • Kuala Lumpur, Kuala Lumpur, Malaysia
    Press Tab to Move to Skip to Content Link.Select how often (in days) to receive an alert : Create Alert.Lead and execute the strategic direction of PR, corporate communications, and brand reputation...Show more
    Last updated: 30+ days ago • Promoted
    Head of Corporate Communications

    Head of Corporate Communications

    Businesslist • Kuala Lumpur, Kuala Lumpur, Malaysia
    The Head of Corporate Communications is responsible for developing and executing strategic communication plans that enhance the company's reputation and align with business objectives.This role ove...Show more
    Last updated: 30+ days ago • Promoted