SEO Manager

This is a fully remote position open to candidates from any country. Salary is negotiable based on experience and aligned with the candidate’s home country market rate.

About LegalBison

LegalBison is a leading advisory firm specialising in company formation, licensing, and compliance services across multiple jurisdictions. We help entrepreneurs and businesses launch globally, navigate complex regulatory landscapes, and remain compliant with evolving rules in industries like fintech, crypto, and corporate services.

We are growing our marketing team and seeking a hands-on SEO Manager to strengthen our search presence, scale our organic acquisition, and stay ahead of the curve in the ever-changing SEO landscape.

Role Overview

As our SEO Manager, you’ll own and execute LegalBison’s SEO strategy end-to-end. This is not a pure “strategy only” role – we are looking for someone who is comfortable rolling up their sleeves and getting directly involved with on-page optimization, link building, technical SEO, and content guidance.

You’ll work closely with the Head of Marketing and content team to drive measurable growth in organic traffic, rankings, and lead generation, while also exploring the emerging field of LLM optimization (optimizing content for AI and large language model visibility).

Key Responsibilities

• Develop, manage, and execute a comprehensive SEO strategy across multiple service pages and jurisdictions.
• Perform hands-on on-page optimization : meta data, headings, internal linking, schema markup, and structured snippets.
• Lead and execute link building campaigns – from outreach to negotiation to placement.
• Conduct keyword research and competitor analysis to guide content strategy and identify growth opportunities.
• Manage technical SEO audits and implement fixes (site speed, indexation, crawlability, structured data).
• Collaborate with content creators to ensure consistent SEO best practices across all assets.
• Monitor performance and prepare monthly SEO reports with actionable insights.
• Stay on top of algorithm updates, AI / LLM integration into search, and proactively adapt our strategy.
• Experiment with new approaches to LLM optimization to position LegalBison as a visible, trusted source in AI-powered search results.

Requirements

Nice to Have

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