Area Sales Director

The Area Director (AD) has responsibility for the performance of the existing business and must maximise Operating Profit, Return on Investment and Return on Cash from the existing Base Business in their area.

In addition, the Area Director will have responsibility to grow the business from existing revenues to revenue targets set for next 24 -36 months delivering the required operating margins. The AD will own and execute the growth plan for the area and will recruit and build the necessary team to achieve this objective.

The AD will coordinate and work with regional / group functional leaders to execute against set objectives and standards for the area and have ultimate accountability for all the functions within area i.e. Sales, Development, Marketing, Operations, Finance and HR / Team Management.

The AD should at all times be looking for innovations to improve the performance of the business and should report these back to Group where they can be considered for implementation across all Regus locations.

The remuneration for the AD will include a significant bonus upside directly related to the successful delivery of the performance and growth objectives set for the area.

Key Responsibilities

• Ensures consistent growth of quality revenue through development of existing and new sales channels in the area.
• Provides leadership on pricing and sales volume by driving awareness of revenue targets and by measuring and communicating results.
• Partners with the sales team / key accounts team to penetrate and close new business as required.
• Grows the number of leads generated in the area by the sales team through networking, broker relations and other sales activities.
• Drives the conversion of leads and enquiries in the area into profitable sales.
• Maintains a database of customers, real estate agents and other channels / partnerships. Provides sales mentoring and development of all Area Sales Managers to continually raise the level of sales acumen within the Company.
• In partnership with the regional marketing team develops and executes the area marketing plan to drive brand awareness and enquiries.

Commercial Management

Operations and Customer Service

Growth

Team Management

Required Skills, Experience & Qualifications

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