Digital Marketing Executive

Overview

Discover the journey of passion & purpose that drove them towards excellence, creating a culture of innovation & inspiration.

Responsibilities

• Media Partner Acquisition & Relationship Management : Identify and engage new media partners, while nurturing strong relationships with existing partners to drive revenue growth based on sales targets, ROI, and KPIs.
• Market Research & Trend Analysis : Conduct in-depth research on media partners, traffic channels, industry products, and market trends to identify new opportunities and stay ahead of the curve.
• Digital Product Promotion : Develop and implement innovative sales strategies to promote digital entertainment products and increase traffic. Analyze campaign performance to optimize and enhance results, ultimately driving revenue growth.
• Advertising Cost Management : Understand and manage key advertising cost principles, including CPA, CPI, CPC, CPM, and CPL, ensuring campaigns are aligned with financial targets.
• Campaign Management & Optimization : Plan, execute, and optimize digital marketing campaigns using self-serve advertising platforms. Responsible for campaign setup, integration, and ongoing analysis to meet ROI goals.
• 24 / 7 Campaign Support : Provide timely support for any issues related to online advertising, ensuring campaigns run smoothly at all times.
• Data Monitoring & Optimization : Continuously monitor campaign data, perform in-depth analysis, and take proactive steps to optimize campaigns and improve performance.
• Problem Solving & Issue Resolution : Take ownership of campaign inquiries, daily issues, and ad-hoc requests. Resolve challenges promptly, both independently and as part of a collaborative team.
• Cross-Department Collaboration : Work closely with internal teams, other departments, and clients to ensure seamless communication, particularly when addressing technical inquiries and challenges.
• Self-Motivation & Initiative : Demonstrate a strong drive to achieve targets, overcome setbacks, and seize new opportunities with minimal supervision.
• Stakeholder Communication : Confidently provide recommendations to senior stakeholders, even in ambiguous situations, and contribute to decision-making processes.
• Passion for Digital Marketing : Have a strong understanding of and interest in digital marketing and online advertising, staying current with industry trends.

Skills & Qualifications

Seniority level

Employment type

Job function

Industries

Get notified about new Digital Marketing Executive jobs in Georgetown, Penang, Malaysia .

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

#J-18808-Ljbffr