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Marketing Executive

Winabumi Sdn.Malaysia

1 day ago

Job description

Key Responsibilities

Social Media & Digital Marketing

Manage and update the company's Facebook, LinkedIn, and other social media platforms.

Develop engaging content (posts, articles, videos, case studies) highlighting precast concrete solutions and projects.
Monitor analytics, engagement, and performance to optimize online presence.
Run targeted online advertising campaigns to increase brand visibility and generate leads.

Event Management

Plan, organize, and execute trade shows, exhibitions, product launches, and industry networking events.

Coordinate logistics, marketing materials, and promotional items for events.

Represent the company during events to build networks with contractors, developers, and consultants.

Marketing Collateral & Branding

Prepare brochures, presentations, newsletters, and case studies for products and projects.

Ensure consistent branding across all online and offline platforms.

Support preparation of tender documents and marketing input for bids.

Customer & Stakeholder Engagement

Respond to customer inquiries received via social media and online platforms.

Build and maintain relationships with key clients, consultants, and industry partners.

Support the sales team in lead generation and follow-ups.

Market Research & Reporting

Conduct competitor and market analysis to identify opportunities in construction and manufacturing sectors.

Prepare monthly reports on marketing campaigns, social media performance, and event outcomes.

Recommend new strategies to strengthen brand positioning and market reach.

Added Advantages

Ability to read and interpret engineering drawings and technical specifications.

Basic understanding of precast concrete, construction terminology, or civil engineering concepts.

Familiarity with local standards such as JKR or SESB requirements.

Proficiency in Mandarin is a plus.

Requirements

Diploma or Degree in any field; background in engineering, construction, or business is preferred.

Fresh graduates are encouraged to apply – training will be provided.

Strong communication and interpersonal skills; able to work effectively with clients and internal teams.

Willing to travel to project sites throughout Sabah.

Proactive, reliable, and capable of working independently with minimal supervision.

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Marketing Executive • Malaysia

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