Digital Marketing Manager

Digital Marketing Manager

Location : Bradbury Group WP. Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

Bradbury Group Introduction

Bradbury Group is a comprehensive financial institution consisting of several licensed professional entities that specialize in offering international securities brokerage, asset management, external asset management services under diversified products and quality services in serving sophisticated and professional investors globally.

Job Position : Manager, Digital Marketing

• Plan and execute all digital marketing, including SEO / SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
• Measuring and reporting on the performance of all digital marketing campaigns
• Grow and monitor campaign budgets.
• Creating digital marketing strategies aligned with company goals.
• Other ad hoc task assigned by superior

Qualifications and Requirements

Bachelor’s degree in Marketing, Business Administration, Mass Communication & Media or any relevant qualification

Good communication and interpersonal skills, with the ability to collaborate effectively across teams.

Other Information

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Design

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