Senior Digital Marketing Executive

Job Posting : Senior Digital Marketing Executive

Location : Petaling Jaya, Selangor (On-site)

Company : Wholesome Living

About Us

Wholesome Living is a fast-growing health & wellness company, specializing in natural supplements, superfoods, and lifestyle products. We combine eCommerce and content-driven engagement to serve our customers nationwide.

We are expanding our Digital Marketing Team and are looking for a passionate Senior Digital Marketing Executive to drive our social media content, short-form video creation, and community engagement.

Key Responsibilities

• Social Media Management : Plan, execute, and optimize campaigns across Instagram, Facebook, XHS, TikTok and Youtube.
• Video & Content Creation : Create engaging short-form videos (Reels, TikTok, Shorts) using CapCut and Canva.
• Copywriting : Write teasers, captions, and community posts that spark engagement and interaction.
• Content Creators & Influencers : Identify, engage, and manage relationships with KOLs, influencers, and micro-creators to amplify brand reach.
• Campaign Execution : Support product launches, brand campaigns, and seasonal promotions with creative and impactful content.
• Performance Tracking : Monitor content analytics (reach, engagement, conversions) and recommend improvements.
• Community Engagement : Work closely with the team to maintain a consistent and authentic brand voice across platforms.

Requirements

Key Skills & Attributes