Marketing & Communications Manager (SEA)

Overview

Executive recruitment company Monroe Consulting Group's Industrial Division is recruiting on behalf of a well-established multinational company in the machinery and equipment manufacturing for processing wood, stone, and glass materials.

Job summary : The winning candidate will spearhead the development and execution of strategic marketing and communication plans aimed at elevating brand visibility, driving engagement, and supporting organizational objectives across Southeast Asia. This role involves managing content creation across multiple channels, overseeing public relations efforts, and coordinating integrated marketing campaigns. The candidate will collaborate closely with cross-functional teams to ensure consistent messaging and impactful outreach while analysing market trends and performance metrics to refine strategies.

Job description

Overall Responsibilities :

• Develops, plans, and executes outbound marketing activities for the company, including public relations, tradeshows, events, online & offline communication, social media, lead generation, product launches and branding for the organization.
• Implements the most suitable mix to achieve the company goals in the markets and implements the overall distinctive material brand experience in the markets, adapting specific deliverables to the local culture respectively.
• Conduct comprehensive analysis to understand company and product positioning, identify target audiences, and establish specific marketing objectives across various product segments, geographies, and channels.
• Develop strategies to improve customer satisfaction and loyalty through targeted marketing initiatives.

Internal & External Branding

Event Management

Digital Marketing

Internal & External Communications

Job Requirements

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