Talent.com
This job offer is not available in your country.
Head of Brand, Media and Communications

Head of Brand, Media and Communications

UOBNovotel Kuala Lumpur City Centre, Kuala Lumpur, Malaysia
4 hours ago
Job description

About UOB

United Overseas Bank Limited (UOB) is a leading bank in Asia with a global network of more than 500 branches and offices in 19 countries and territories in Asia Pacific, Europe and North America. In Asia, we operate through our head office in Singapore and banking subsidiaries in China, Indonesia, Malaysia and Thailand, as well as branches and offices. Our history spans more than 80 years. Over this time, we have been guided by our values – Honorable, Enterprising, United and Committed. This means we always strive to do what is right, build for the future, work as one team and pursue long-term success. It is how we work, consistently, be it towards the company, our colleagues or our customers.

Job Description

  • Protect and uphold the organisation's reputation through the efficient and effective management and implementation of the organisation's communication strategies.
  • Driving positive sentiments for the organisation through timely and relevant use of earned, owned and bought media.

External Communications

  • Plan, implement, monitor and review all media communication strategies and ensure they are aligned to corporate and business imperatives.
  • Drive relevant tactical and news-worthy messaging efforts to optimise visibility opportunities for business units and functions.
  • Set standards and govern processes to ensure spokespersons are media trained.
  • Build, develop and guide a team to perform and deliver strategic, business-focused and high impact external communications through effective media relations and compelling news-driven content.
  • Ensure a high standard of quality across all external communications materials including media training guides, briefing notes, press release, Q&As, OpEds, etc.
  • Support CEO in all media engagements
  • Draft speeches and talking points for CEO
  • Produce the organisation's annual report in a timely manner
  • Issues Management

  • Develop issue and crisis response strategies.
  • Manage the media in the event of a crisis or issue.
  • Provide communications counsel to the senior leadership team.
  • Monitor media platforms, including traditional and social media platforms, and respond in a timely manner accordingly.
  • Ensure strict compliance with the organisation's crisis management protocol and guidelines in times of crisis to manage and to resolve issues.
  • Internal Communications

  • Develop and execute a bank-wide internal communications strategy in line with the organisation's strategic priorities, values and risk-based culture.
  • Develop and execute the CEO communications programme.
  • Manage UOB Malaysia's editorial content published on the Group's and local market's intranet sites to promote engagement.
  • Support the business in implementing their key projects across the bank and support change management in line with the needs of the organisation.
  • Senior Stakeholder and People Management

  • Provide communications counsel and direct support to the senior leadership team and their direct reports as and when required. A close working relationship with Risk Management, Compliance and Legal will also be essential.
  • Proactively manage the Strategic Communications and Brand team, driving value from cross-collaboration in support of business objectives and the organisation's strategic priorities.
  • Set and track ambitious targets, ensuring strong collaboration and quality output that leads to innovative and effective ways of delivering an integrated communications programme.
  • Brand

  • Identify, develop and execute strategic paid media campaigns to drive brand awareness and brand recall.
  • Track, record and deliver successful brand campaigns on time, in full and on budget.
  • Ensure the organisation's corporate identity and brand guidelines are strictly adhered to across all marketing collateral and customer touch points.
  • Manage media agencies and ensure performance is tracked against clear KPIs.
  • Lead the development of all brand campaigns for the organisation.
  • Build a consistent brand experience across all touchpoints.
  • Manage sponsorship opportunities and requests to help build brand visibility.
  • Plan for the timely production of all festive collateral, including festive money packets and corporate merchandise.
  • Social Media

  • Plan and deliver social media content strategy in line with strategic priorities and business needs.
  • Lead the social media team to ensure performance is in line with Group-set KPIs.
  • Ensure effective social measurement and management tools are in place.
  • Manage social media agencies and track their performance against clear KPIs.
  • Ensure social media listening and governance are in place to protect the organization's reputation
  • Corporate Social Responsibility

  • Manage the organisations's annual art competition and related art activities to support the organisation's position as a patron of the arts.
  • Ensure the organisation's philanthropy, partnership and participation initiatives are in line with the organisation's CSR pillars.
  • Conceptualise and implement the organisation's annual fundraiser through the UOB Heartbeat Run / Walk.
  • Implement and oversee volunteer and community outreach programmes across the organisation.
  • Requirements

  • Minimum of 10 years' experience in Corporate Communications / PR / Branding / Internal Communications / Reputation Management / Journalism and social media.
  • Knowledge and experience of the financial services / banking industry will be an added advantage.
  • Proven ability to build trust and win the confidence of senior internal and external stakeholders.
  • Strong understanding of current social media landscape.
  • Proven track record for delivering successful integrated communications strategies, on time, in full and on budget.
  • Structured approach to planning and processes, including proven ability to track and to meet targets.
  • Excellent writing skills, including the ability to structure and substantiate a persuasive argument
  • Experience managing cross-functional teams.
  • Strong project management, problem solving, negotiation, analytical and time management skills.
  • Attention to detail, driven self-starter with positive outlook.
  • Ability to teach and mentor more junior colleagues.
  • Additional Requirements

    Be a Part of the UOB Family

    UOB is an equal opportunity employer. UOB does not discriminate on the basis of a candidate's age, race, gender, color, religion, sexual orientation, physical or mental disability, or other non-merit factors. All employment decisions at UOB are based on business needs, job requirements and qualifications. If you require any assistance or accommodations to be made for the recruitment process, please inform us when you submit your online application.

    Apply now and make a Difference

    Create a job alert for this search

    Head Of • Novotel Kuala Lumpur City Centre, Kuala Lumpur, Malaysia

    Related jobs
    • Promoted
    Head of Product

    Head of Product

    Fairview International SchoolKuala Lumpur, Kuala Lumpur, Malaysia
    Naluri is a digital health therapeutics company operating across Southeast Asia.We work at the intersection of mental health and chronic disease, combining behavioural science, psychology, data, an...Show moreLast updated: 7 days ago
    • Promoted
    Head of Sales Excellence

    Head of Sales Excellence

    Robert Bosch GroupPetaling Jaya, Selangor, Malaysia
    At Bosch, we shape the future by inventing high-quality technologies and services that spark enthusiasm and enrich people’s lives. We are driving by our motto – Bosch.Invented for life! Our promise ...Show moreLast updated: 30+ days ago
    • Promoted
    Branding & Creative (F&B Outlets)

    Branding & Creative (F&B Outlets)

    Celsius CoffeePutrajaya, Putrajaya, Malaysia
    Content (Video, Photo, Graphic).Plan, shoot, and edit engaging content (videos, photos, graphics) for social media, websites, and campaigns. Manage content calendar to ensure consistent and timely d...Show moreLast updated: 2 days ago
    • Promoted
    • New!
    Media Supervisor

    Media Supervisor

    IPG Mediabrands MalaysiaPetaling Jaya, Selangor, Malaysia
    The Media Supervisor is responsible for total media planning and services on the accounts assigned.Supervises Media Planners, Buyers and Media Assistants assigned to those accounts.Clear understand...Show moreLast updated: 16 hours ago
    • Promoted
    Head of Product

    Head of Product

    NALURI HIDUP SDN. BHD.Kuala Lumpur, Kuala Lumpur, Malaysia
    Naluri is a digital health therapeutics company operating across Southeast Asia.We work at the intersection of mental health and chronic disease, combining behavioural science, psychology, data, an...Show moreLast updated: 1 day ago
    • Promoted
    Technical Marketing Engineer

    Technical Marketing Engineer

    Infotree Global SolutionsKlang Municipal Council, Klang Municipal Council, Malaysia
    Job title : Developer : Technical Marketing - III.Max salary budget : RM8,000 / month.Experience : 5+ years in technical roles, 2+ years with developers, coding skills, and hands-on AI / edge / IoT experienc...Show moreLast updated: 17 days ago
    • Promoted
    Country Manager, Thailand

    Country Manager, Thailand

    VinarchyPort Klang, Port Klang, Malaysia
    Vinarchy Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia.Vinarchy is seeking a dynamic, commercially savvy Country Manager to lead growth and build the brand presence in Thailand.The port...Show moreLast updated: 2 days ago
    • Promoted
    Regional People and Culture Manager (APAC & ME)

    Regional People and Culture Manager (APAC & ME)

    Shiji GroupKuala Lumpur, Kuala Lumpur, Malaysia
    Regional People and Culture Manager.Shiji, take part in development and implementation of global HR strategy for providing an employee-orientated, high-performance culture and assist our multiply b...Show moreLast updated: 30+ days ago
    • Promoted
    • New!
    Head of Training, Marketing

    Head of Training, Marketing

    UOB Kay Hian (M) Sdn. Bhd.Kuala Lumpur, Kuala Lumpur, Malaysia
    We are seeking a dynamic and strategic leader to drive business growth through integrated initiatives in Training & Development, Marketing & Client Events, and Digital Engagement Platforms.This rol...Show moreLast updated: 4 hours ago
    • Promoted
    Head of Research Development & Innovation (RD&I), ASEAN

    Head of Research Development & Innovation (RD&I), ASEAN

    AkzoNobelNilai, Negeri Sembilan, Malaysia
    Since 1792, we’ve been supplying the innovative paints and coatings that help to color people’s lives and protect what matters most. Our world class portfolio of brands – including Dulux, Internatio...Show moreLast updated: 30+ days ago
    • Promoted
    Regional Lead, Member Engagement and Experience (MEE) - Europe

    Regional Lead, Member Engagement and Experience (MEE) - Europe

    IFACSepang, Sepang, Malaysia
    Regional Lead, Member Engagement and Experience (MEE) - Europe.During 2024 IFAC shifted its strategic focus to maximizing member value and experience. The Member Value Proposition (MVP) was created ...Show moreLast updated: 2 days ago
    • Promoted
    Performance Media Manager

    Performance Media Manager

    UNAVAILABLEKuala Lumpur, Kuala Lumpur, Malaysia
    Publicis Groupe, known for its world-renowned creativity, best in class technology, digital and consulting expertise, is the world’s third largest communications group. With more than 80,000 people ...Show moreLast updated: 1 day ago
    • Promoted
    • New!
    Sales Director - Industrial and Smart Energy

    Sales Director - Industrial and Smart Energy

    Celestica Inc.Selayang Municipal Council, Selayang Municipal Council, Malaysia
    Press Tab to Move to Skip to Content Link.Select how often (in days) to receive an alert : .Sales Director - Industrial and Smart Energy. Remote Employee Europe, SHR, GB.Celestica is dedicated to deli...Show moreLast updated: 16 hours ago
    • Promoted
    Technical Product Manager – Operational Excellence (Bangkok-based, relocation provided)

    Technical Product Manager – Operational Excellence (Bangkok-based, relocation provided)

    AgodaSelayang Municipal Council, Selayang Municipal Council, Malaysia
    Technical Product Manager – Operational Excellence (Bangkok-based, relocation provided) at Agoda.This role focuses on enabling Agoda Tech to become more effective in non-coding activities such as i...Show moreLast updated: 2 days ago
    • Promoted
    • New!
    Communications & Media - Management Consulting (SAP S / 4 HANA)

    Communications & Media - Management Consulting (SAP S / 4 HANA)

    Accenture Southeast AsiaKuala Lumpur, Kuala Lumpur, Malaysia
    Communications & Media - Management Consulting (SAP S / 4 HANA).The position focuses on driving SAP S / 4HANA transformation programs for clients in the Communications & Media industry, combining indus...Show moreLast updated: 16 hours ago
    • Promoted
    Academic PhD Consultant (Public Health, Business Management and Social Science)

    Academic PhD Consultant (Public Health, Business Management and Social Science)

    Proofreading by PhdSeremban, Negeri Sembilan, Malaysia
    Academic PhD Consultant (Public Health, Business Management and Social Science) – Consultant (Freelance).Work at your own pace and from home. Experts only; we seek candidates with Master / PhD in Publ...Show moreLast updated: 1 day ago
    • Promoted
    • New!
    Brand Communication

    Brand Communication

    Innocomm Marketing Sdn BhdPetaling Jaya, Selangor, Malaysia
    Preferably : Preferably male or female who is willing to carry event materials (bunting & door gifts) to event spaces for small-scale events. Must be capable of traveling outstation independently and...Show moreLast updated: 4 hours ago
    • Promoted
    Head of APAC Content & Creative Studio

    Head of APAC Content & Creative Studio

    SEEKKuala Lumpur, Kuala Lumpur, Malaysia
    SEEK operates market-leading online employment marketplaces, including Jobstreet and Jobsdb in Asia.SEEK has been helping people live more fulfilling and productive working lives and helping organi...Show moreLast updated: 30+ days ago