PR & Social Media Manager

At

CMG , we’re a team of strategists, creatives, and event professionals who help brands cut through the noise. With over 20 years of combined experience in marketing, events, and operations, we turn ideas into impactful experiences that get noticed. From brand activations and product launches to campaigns that start conversations, we create work that connects with people and leaves a lasting impression. This role blends

Communications

and

Social Media Management

to ensure a unified, engaging, and consistent brand voice across all channels. Principal Accountabilities

Develop compelling content, press materials, and social media campaigns to communicate the company’s mission, values, and projects. Build and maintain strong relationships with key media outlets, journalists, influencers, and online communities. Manage and grow the company’s social media presence (LinkedIn, Instagram, Facebook, TikTok, etc.), ensuring brand voice consistency and high engagement. Work with agency to create, schedule, and monitor engaging social media content (posts, images, videos, stories, reels) aligned with broader PR and marketing campaigns. Track, analyze, and report on PR coverage and social media performance metrics, providing insights and recommendations. Proactively pitch story ideas and secure placements in online / print media, podcasts, and broadcast channels. Monitor online conversations, media coverage, and competitor activity to identify opportunities and mitigate risks to the brand’s reputation. Support crisis communications by managing media enquiries and online sentiment in a timely and professional manner. Collaborate with leadership and internal teams to align messaging, identify cross-marketing opportunities, and maintain internal communications. Stay ahead of industry trends, emerging platforms, and best practices to continually enhance PR and social media strategies. Qualifications & Experience Requirements

At least 5 years of experience in

communications, PR, or journalism , with hands-on experience managing brand

social media accounts and digital campaigns . Strong communication skills : professional fluency and proficiency in

English and Chinese . Understanding of the

iGaming industry

(trends, challenges, opportunities) is an advantage. Strong project management skills : able to prioritize, multi-task, and deliver under pressure. Ability to work both independently and collaboratively, with adaptability to new media landscapes and communication tools. Creative, proactive, and agile — with a growth mindset and passion for continuous learning. Based in

Kuala Lumpur, Malaysia . Location

Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia Job function

Marketing and Sales Industry

Marketing Services

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