Marketing Manager

Overview

Versatile and results-oriented

Marketing Manager

with extensive experience leading end-to-end campaigns, managing cross-functional teams, and executing both digital and physical marketing initiatives. Skilled in content strategy, funnel building, vendor coordination, and customer engagement. Combines creative thinking with operational efficiency to drive brand growth, audience reach, and campaign performance. Responsibilities

Strategic Campaign Planning & Execution : Plan and execute integrated marketing campaigns across email, social media, e-commerce, and live events. Content & Communication Strategy : Develop and manage conversion-optimized email sequences and social media calendars tailored to diverse audience personas and platform best practices; create content across multiple tones and brand voices. Creative & Graphic Design Oversight : Design visually compelling graphics and banners for social media, email campaigns, and digital advertising, enhancing brand visibility and engagement. Team & Project Management : Manage and coordinate a diverse team with varying responsibilities, ensuring seamless execution of deliverables under tight deadlines; oversee ad hoc projects. Vendor & Partner Relations : Build and maintain strong relationships with vendors, KOLs, and production teams to support campaign execution, product sourcing, and logistics; ensure quality output and on-time delivery. Customer Engagement & Support : Provide hands-on customer support via Telegram and Facebook Groups, ensuring prompt responses and issue resolution; act as a key contact during physical events for on-site support and collecting customer insights. Event & Community Activation : Ideate and execute creative engagement strategies to boost participation during physical and online events; network with potential clients and key opinion leaders. Operational Contingency Leadership : Serve as a contingency lead during high-stakes campaigns, resolving cross-departmental issues in real time to ensure uninterrupted execution. Qualifications

Minimum Diploma / Degree in Marketing, Communications or related field. At least 3-5 years experience in marketing. Good communication skills in English; Mandarin is a plus. Adaptable and able to work in a fast-paced environment. Proficiency in graphic design software (e.g., Adobe Creative Suite). Familiarity with social media platforms and content management systems. Core Competencies

Full-funnel marketing strategy & execution Email marketing & automation Social media strategy & content creation Cross-functional team management Vendor and logistics coordination Event planning & on-ground operations Customer support and community management Employment type

Full-time Seniority level

Mid-Senior level

#J-18808-Ljbffr