Email Marketing Strategist

Overview

The Client Strategist exists to develop and implement data-driven marketing strategies tailored to client needs, ensuring a positive client experience and maximizing campaign performance. This role focuses on client-facing interactions, strategic planning, and ongoing optimization to drive business growth.

Key Accountabilities

• Strategy Development : Create and implement effective marketing strategies that meet client needs.
• Account Management : Manage retention marketing programs for multiple brands, ensuring client satisfaction and retention.
• Client Understanding : Demonstrate a deep understanding of client business needs and translate them into marketing strategies.
• Performance Tracking : Analyze and track data to maximize the performance of email and other retention marketing campaigns.
• Client Communication : Communicate marketing insights and reports on performance, and plan for further development.
• Team Alignment : Ensure the Activations team has clear instructions and is aligned with the overall strategy.
• Service Expansion : Successfully upsell and cross-sell services, increasing revenue and client engagement.
• Thought Leadership : Provide valuable industry insights to the marketing team to enhance the company’s reputation as an industry leader.

KPIs

Benefits

Get in Touch

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