Performance Marketing Manager (Remote)

Company Background

At Write Edge, we specialise in providing high-quality English and Writing tuition classes for Primary and Secondary school students in Singapore.

The English enrichment centre was founded in 2014 with a vision to deliver exceptionally effective lessons that help to build a strong foundation in the English language and nurture writing skills in young students.

From just 12 students and 1 branch in Singapore, Write Edge has since expanded to 12 physical branches, 1 online arm. Write Edge is now in Singapore, Malaysia and Indonesia.

With decades of combined teaching, curriculum and education management experience, we’ve got a well‑seasoned team at the helm. We work very hard to help our students have the best experience at Write Edge and take great pride in what we do.

Job Description : (Opening)

This role requires someone who can drive full funnel lead generation and grow our social media following and impact. The ideal candidate is both data‑driven and a strategist, capable of analysing data to drive performance.

Responsibilities

Performance Marketing

• Take full ownership and run point on all digital performance marketing efforts.
• Develop and execute SEM, SMM, and SEO campaigns across Google, Facebook, Instagram, TikTok, LinkedIn, YouTube, and other emerging platforms.
• Manage end‑to‑end campaign execution : ad creation, targeting, optimisation, and reporting.
• Conduct keyword research, A / B testing, and continuous campaign improvement to maximise ROI.
• Allocate and track digital marketing budgets, identifying opportunities for cost optimisation.
• Collaborate with content, design, and operations teams to ensure campaigns are delivered seamlessly.

Social Media & Events Management

Data Analytics

Budget Management (shared with BM Lead)

Requirements

Further Details

Why join us?

#J-18808-Ljbffr