Performance Lead

Responsibilities

• Partnership with existing clients and extension of client base to agreed Client Partnering strategy
• Best in class client relationship building, proactive, ‘can do’ attitude and seamless implementation
• Take responsibility for development, delivery and evaluation of projects working in conjunction with all functions
• Establish alternatives for brand / marketing communication and advertising strategy
• Drive the development of new marketing communication and advertising strategy for products and programmes as well as the creation of new alternative offline revenue streams
• Regularly assessing performance of existing programs / solutions and finding new methods for increasing yield
• Liaising with product marketing teams to identify marketing opportunities
• Working with creative to create marketing strategy roadmap for brands that meets new revenue targets
• Developing successful market proposition, pricing and go-to-market strategies for these new commercial products / program
• Creating all relevant go-to-market collateral and communication programs to support new product / program launches
• Responsibility for key process improvement projects as agreed with Account Director (e.g. Creative briefing process, financial tracking etc)
• Ensure account and project management are continually aligned
• Provide timely and consistent communication to account director and team about project status, profitability and people
• Develop strong relationships with all other parts of the business and raise profile within the agency
• Provide team with broader industry knowledge and specialism
• Collaborative partnerships with Project management team
• Identify continuously client’s needs and establish / present initial strategy alternatives accordingly
• Carry out shared values faithfully and play as a role model for junior members
• Present clear instructions, guidelines and prompt review to junior members
• Develop new clients and competition PT; support to create opportunity for competition PT
• In-charge of financial performance (P&L target) management; in charge of managing client’s billing and profit targets, and closely observe client’s financial security and report results
• Active participation in monthly team finance meetings in partnership with budget controller

Qualifications

Additional Information

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