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Marketing Manager

Marketing Manager

BateriHubKuala Lumpur, Kuala Lumpur, Malaysia
30+ hari lalu
Penerangan pekerjaan

BateriHub – Marketing Manager Job Description

Customer Acquisition

  • Develop and implement effective customer acquisition strategies.
  • Work closely with the retail team to align marketing efforts with lead generation objectives.
  • Analyze customer segmentation data to tailor marketing campaigns to specific target audiences.

Digital Marketing

  • Ensure that website content is compelling, relevant, and aligned with brand messaging; continuously monitor and analyze website analytics to optimize page content and maximize user engagement and conversions.
  • Lead and manage Social Media Marketing Campaigns & Postings (TikTok, Facebook, Instagram, Telegram, Twitter, etc.).
  • Lead digital marketing initiatives, including SEO, SEM, social media, email campaigns, and content marketing.
  • Plan, execute, and monitor e-commerce strategy and sales to achieve online sales targets.
  • Utilize analytics tools to measure and optimize digital marketing performance.
  • Knowledge in using Sleek Flow is an added advantage.
  • Stay informed about emerging digital marketing trends and technologies.

    • Strategic Planning

  • Develop and execute comprehensive marketing strategies aligned with organizational goals and market trends.
  • Analyze market data and competitor activities to identify opportunities and threats.
  • Collaborate with cross-functional teams to integrate marketing plans with overall business strategies.
  • Plan, design, and execute team and individual yearly KPIs.
  • Develop and oversee marketing plans and budgets.
  • Maintain and manage our company's branding across all internal and external marketing materials.

    • Market Research

  • Conduct ongoing market research to stay abreast of industry trends, customer preferences, and competitor activities.
  • Utilize market insights to inform marketing strategies and campaigns.
  • Provide regular reports and analysis to senior leadership on market dynamics.

    • Brand & PR Management

  • Oversee the development and maintenance of a strong and consistent brand presence.
  • Implement brand guidelines across all marketing materials and channels.
  • Monitor and manage the reputation of the brand in the automotive battery industry.
  • Possess PR knowledge and ability to manage media relations, press releases, and public communications effectively.
  • Collaborate closely with other departments to create and implement innovative concepts, business models, channels, and partnerships to sustain our position as a market leader and innovator.

    • Offline Marketing & Events

  • Collaborate with ambassadors / influencers and engage in offline promotions to elevate brand awareness.
  • Extend sponsorship to pertinent stakeholders to enhance brand reputation.
  • Foster positive connections with event organizers to streamline future participation processes.
  • Handle, lead, and execute collaborations and in-house events to strengthen BateriHub’s brand presence.

    • Requirements : To succeed in this role, we will need you to have :

  • Bachelor's degree in Marketing, Business, or related field.
  • Minimum of 5 years of progressive marketing experience, with at least 2 years in a leadership role.
  • Good written and spoken English. Proficiency in Bahasa Malaysia and Mandarin are added advantage
  • Skills and experience in creative content writing is an added advantage.
  • Proactive with positive attitude, good in number and sales with analytical mindset.
  • Experience in digital marketing and content creation.
  • Strong strategic thinking and analytical skills.
  • Excellent leadership and team management abilities.
  • Proficient in utilizing digital marketing channels and tools.
  • Exceptional communication and interpersonal skills.

    • Kuala Lumpur City Centre, Kuala Lumpur, MY

    #J-18808-Ljbffr

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