Marketing Executive - Malaysia
Somethinc - BeautyHaulPetaling Jaya, Selangor, Malaysia30+ hari lalu
Penerangan pekerjaanCollaborate with Indonesias Content Team to adapt or repurpose regional assets for MY & SG (approx. 30%), ensuring brand consistency. Strategize and execute localized content with relevant faces, cultural nuances, and local language adaptations (approx. 70%). Provide creative input on content calendars, social assets, product launches, and promotional campaigns. Identify and engage with relevant influencers / KOLs for awareness and conversion-led campaigns. Manage influencer relationships, contracts, and performance tracking. Provide post-campaign reports and insights to guide future strategies. Monitor competitor movements, market trends, and consumer behaviors specific to Malaysia and Singapore. Compile findings into actionable insights to guide brand and campaign planning. Support external collaborations and partnerships, helping with communications, coordination, and follow-ups. Always-on the lookout for exciting brand collaborations or partnerships or sponsorship. Assist in planning and execution of on-ground events, retail activations, pop-ups, or collaborative projects. Coordinate logistics, manage suppliers, and ensure timely execution in collaboration with internal departments of VM-Creative, Channel Development, Sales, Social Media, Creative, Warehouse, Supply Chain, E-Commerce, and Ads teams. Act as a central liaison between MY / SG operations and core functions based in HQ (ID), ensuring smooth information flow and execution alignment. Maintain trackers, internal reports, and support presentation materials as needed. Contribute to improving operational efficiency and execution excellence across campaigns and projects. Bachelors degree in Marketing, Communications, Business, or related field. 3-5 years of experience in marketing, brand, social media, or agency environments. Experience in beauty or FMCG is a plus. Strong project coordination and communication skills. Familiar with influencer marketing and local content creation. Fluent in English and Bahasa Malaysia; Mandarin is a bonus. Highly organized, detail-oriented, and adaptable in a fast-paced environment. Be part of a fast-growing international beauty company with regional exposure. Work on diverse brands and campaigns with creative freedom and ownership. Collaborate with passionate cross-functional teams and high-growth opportunities.
Key Responsibilities :
Campaign & Project Execution
- Support the end-to-end planning and execution of 360 marketing campaigns (online and offline).
- Coordinate with internal stakeholders (Creative, Content, Ads, KOL, Channel, etc.) and external vendors to ensure deliverables, timelines, and quality standards are met.
- Lead specific campaign initiatives or events as assigned on a project basis, while receiving strategic oversight from the International Marketing Lead.
Content & Localization Support
KOL / Influencer Marketing
Market Research & Competitive Analysis
Partnership & Brand Support
Event & Offline Marketing Activation
Cross-functional Liaison & Administration
Ideal Candidate Profile :
Why Join Us?
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Marketing Executive • Petaling Jaya, Selangor, Malaysia
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