Regional Digital Campaign Specialist

Industry : Computer Printer Manufacturing

Location : Selangor, Malaysia

Good Remuneration Salary Package and Benefits

Job Responsibilities :

• Plan, build, and execute regional and local B2B and B2C digital campaigns across Southeast Asia to generate MQLs and drive e-commerce sales.
• Manage marketing lead scoring, segmentation, and qualification processes using Salesforce Pardot (Marketing Cloud Account Engagement).
• Collaborate with inside and field sales teams to manage MQLs and monitor lead funnel performance.
• Manage paid media budgets and campaigns across platforms like Google Ads, LinkedIn, Meta, and Programmatic.
• Track, analyse, and report on key campaign KPIs (CPL, CAC, ROAS, conversion rates), and continuously optimise performance.
• Coordinate with in-country marketing teams to localise campaign messaging, assets, and strategies, and partner with regional business units for alignment.
• Collaborate with and manage external agencies to ensure the high-quality and timely delivery of campaign projects.

Requirements :

All Successful candidates can expect a very competitive remuneration package and a comprehensive range of benefits.

We are an equal opportunities employer and welcome applications from qualified candidates.

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