Senior Research Manager (Brand Health Tracking)
Location : Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia
Seniority level : Mid‑Senior level
Employment type : Full‑time
Job function : Consulting, Research, and Strategy / Planning
Industries : Market Research, Research Services, Business Consulting and Services
Joining Ipsos means developing your career in the very top tier of research. With 18,000 people employed in 90 countries, we are one of the largest and best‑known research companies. If you’re interested in keeping company with some of the most naturally curious researchers and making an impact to the best local and global brands, we invite you to join us.
Responsibilities
- To manage and deliver complex projects through your project team, design, set up and management of leading‑edge research
- To carry out account management activities through managing of existing client relationships and looking for new opportunities
- To manage and coach our people
- Manage all aspects of running a complex job and higher value work
- Ensure job profitability is achieved to meet the business expectations and instill this in others
- Carry out tasks displaying well‑developed research skills, knowledge and thought
- Write complex proposals that meet and where possible exceed the brief requirements
- Accurate analysis and interpretation of data, providing strong recommendations
- Direct and design analysis plans and develop new models and approaches (qualitative research only)
- Conduct workshops and creativity sessions displaying a high level of competence in advanced techniques and provide instant debriefs with recommendations.
- Participate and show pro‑activeness in new business generation; new contracts, calls and seeking opportunities (client‑facing stream)
- Account Management, client contact to consist of project‑related, relationship building and seeking repeat business discussions; measure to be set through review process (guideline target – 50% of time)
- Display specialist knowledge of a market and share this with others
- Demonstrate strong supervisory skills; i.e. project delegation, time management, day‑to‑day feedback on performance and behavior, conduct performance reviews. Ensure the project team is properly utilized
- Keep abreast of current trends within market research, in order to develop personal skills / knowledge base
- Keenness to learn and proactive self‑development and development of others
- Assist with recruitment of junior staff
Experience
At least seven years of strong Market Research Experience and good application of knowledgeExperience of conducting large scale brand health tracking studies or Product & Pricing Studies & Segmentation.Understand and use statistical analysisSelling of research projects and capabilitiesIdeally, exposure to multiple industriesQualifications
Degree in Business, Social Science, Statistics or related studies#J-18808-Ljbffr