Sales Executive (Leisure)

Overview

Sales Executive (Leisure) role at Banyan Tree Ilha Caldeira. Develop & execute sales strategies to maximize contribution from key Leisure accounts and achieve / exceed targets in the Leisure segments for both hotels managed. Focus on marketplace penetration to increase productivity of existing accounts and secure new accounts to deliver / exceed fair market share.

Key Responsibilities

• Manage an assigned portfolio / segment in Malaysia and designated source markets as assigned by the Sr. DOS – Leisure and ADOSM / EAM. Assist in developing strategies, action plans, tactical promotions, and communications for Leisure Accounts.
• Conduct regular sales calls and activities, maintain call notes, ensure timely follow-ups, and perform thorough account management.
• Update the Sr. DOS – Leisure and ADOSM / EAM on business opportunities, market trends, and competitor activities. Assist with Revenue Plan and Room Night Forecast planning for assigned segments.
• Collaborate with the Sr. DOS – Leisure on issuing Contracts, Brochure Contribution Agreements (if applicable), allocations, and one-off group quotes for key accounts and markets, aligned with the hotel’s Revenue Plan. Ensure all contracts are counter-signed by the ADOSM / EAM.
• Assist and work closely with the Sr. DOS – Leisure in planning and executing hotel site inspections, as well as handling FAM trips and hosted stays. Conduct inspections and entertainment as necessary.
• Maintain regular communication with both local and overseas travel agents, updating them on hotel developments and need periods.
• Provide regular market and competitor intelligence to support strategic decision-making.
• Conduct sales trips to assigned markets, as proposed by the Sr. DOS – Leisure and approved by ADOSM / EAM and GM.
• Cross-sell other Banyan Tree Hotels whenever possible to maximize exposure and revenue.
• Support the Sr. DOS – Leisure in developing a sales plan that reflects business objectives and helps focus individual and team efforts.
• Develop detailed key account plans outlining objectives, timelines, and methods to support the account strategy.
• Ensure that all account details are consistently updated and accurate within the DELPHI system.
• Provide weekly and monthly reports to the Director of Sales – Leisure. Participate in quarterly account review meetings with the Sr. DOS – Leisure, ADOSM, and EAM.
• Ensure a minimum of 20 face-to-face client meetings per week. If on sales trips or Sales Blitz campaigns, achieve at least six meetings per day.
• Initiate, coordinate, and conduct at least four hotel tours of inspection per week across properties. This may include evening or weekend duties.
• Assess the influence and decision-making authority of client contacts to better secure business.
• Proactively source and develop new business opportunities for the hotel.
• Target and convert accounts currently managed by competing hotels.
• Identify areas for self-improvement and make suggestions for professional development.
• Discuss and agree on SMART objectives with the Sr. DOS – Leisure, and regularly review and adjust them according to business needs, taking corrective action as necessary.
• Foster a motivating and collaborative environment that supports team performance and minimizes conflicts.

Qualifications

Seniority level

Employment type

Job function

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