1.
Content Strategy & Ideation
- Collaborate with creative and business teams to understand client brand positioning, objectives, and target audiences.
- Brainstorm and develop creative concepts for campaigns, social media, and marketing materials.
- Research industry trends, competitors, and audience behavior to inspire fresh content ideas.
2.
Content Production
Create compelling content across formats : articles, captions, short-form videos, graphics, and presentations.Manage the end-to-end content creation process, including scripting, storyboarding, filming, and editing.Ensure content meets brand guidelines and maintains a consistent tone, voice, and visual style.3.
Digital & Social Media Management
Produce and schedule content for social media platforms (Instagram, Facebook, LinkedIn, TikTok, etc.).Monitor engagement, respond to comments / messages, and adapt content to improve performance.Support influencer / KOL collaborations by preparing briefs, content guides, and creative directions.4.
Collaboration & Project Management
Work closely with designers, photographers, videographers, and copywriters to execute content.Assist in planning and executing content shoots (location sourcing, talent coordination, props, etc.).Manage multiple projects simultaneously and ensure timely delivery of assets.5.
Performance Tracking & Optimization
Monitor and analyze content performance using analytics tools.Provide reports and recommendations to improve engagement and reach.Adapt strategies based on results and platform algorithm changes.6.
Brand & Creative Development
Contribute to pitch presentations and campaign proposals with creative ideas and mock-ups.Stay updated on emerging platforms, tools, and trends to keep client brands relevant.7. Others
Attend meeting & present campaign proposals to client