Account Director

We Are Primal

Primal is the marketing partner designed to meet the needs of brands today. Our different approach of globally-minded yet locally-tuned people sets us apart. With a digital-first approach, our core pillars incorporate : Strategy, Search, Performance, Creative, Social, and Data.

Underpinned by integrated teams that ensure consistency and accelerated results, we're committed to creating impact and deep relationships.

Partnering with Primal means opting for a path less traveled. A commitment to not just progress but to think differently. With us, you’re making a statement about your vision for the future. At Primal, we're not just an agency; we deliver outcomes.

Since launching in 2015, we’ve helped over 300 high-performing brands through our strategic and data-driven marketing approach. We transform the clients we work with. We have a 96% client satisfaction rate, with over 95% of brands choosing to continue working with us on a recurring basis.

Our integrated approach represents our flagship offering to clients, where we apply our proprietary strategic planning process, INSTINCT, designed to close the gap between our clients, their competition, and their customers. This is where everything starts at Primal. It's the essential catalyst for helping transform our brand partners into the successful titans of industry. We specifically blend marketing with a consulting service model that enables clients to identify and overcome the biggest growth challenges.

Role :

The Account Director plays a critical role in driving strategic client partnerships, leading high-performing teams, and ensuring organizational excellence across all client engagements. Specifically, this entails :

• Acting as the senior strategic partner for accounts while providing leadership and direction across the agency's operations.
• Overseeing comprehensive campaign strategy and execution while managing and developing cross-functional teams to deliver exceptional results.
• Developing and communicating executive-level strategic insights and performance analysis to build long-term partnerships and demonstrate organizational value.

This role demands mastery-level expertise in strategic account management, team leadership, operational excellence, and data-driven decision-making. To be successful, you must possess exceptional leadership capabilities, executive-level communication skills, strategic thinking abilities, and the capacity to drive both client success and organizational growth in a dynamic, fast-paced environment.

Why this is important for you :

You will have a unique opportunity for growth.

First, you’ll interact with high-performing brands, which will ‘level up’ your knowledge and network. You'll also work in a fast-paced environment with amazing people, where you’ll have the opportunity to make an immense impact.

Responsibilities :

External Responsibilities :

Internal Responsibilities :

Results :

Requirements :

Location :

In-Office Kuala Lumpur, Malaysia

Benefits :

Primal believes people are at the center of every success story. Our team has always claimed that the biggest benefit of being a part of our company is the opportunity to learn. Our fast-paced nature will serve as an accelerant to your professional growth and career.

Our central ethos involves hiring and developing hard-working, high-potential leaders. Success in this role WILL set you up for immense success (both within and outside the company).

In addition, Primal provides competitive compensation and benefits, including :

Primal Core Values :

Our values are the heart and soul of this high-growth company. The right person for this role also holds the same values, subscribes to them, and understands why each is critical to life and business.

Additional Information :

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