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Marketing Manager

Okai Sdn. Bhd.Kuala Lumpur, Kuala Lumpur, Malaysia

1 hari lalu

Penerangan pekerjaan

Okai Sdn. Bhd. Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

Role Overview

Responsible for leading the marketing strategy and team to drive user acquisition, engagement, and retention for our social app. The Marketing Manager will oversee all marketing activities and ensure alignment with company goals.

Key Responsibilities

Analyze web & app user behavior and optimize algorithms
Create marketing reports and dashboards for decision-making
Develop and implement comprehensive marketing strategies across all channels
Manage and mentor the marketing team including SEO, Performance Marketing, Influencer Marketing, and Social Media specialists
Establish marketing KPIs and track performance against targets
Coordinate with Product and Design teams to ensure marketing alignment with app features and updates
Oversee marketing budget allocation and optimize ROI across channels
Conduct market research to identify trends and opportunities in the social app space
Lead brand positioning and messaging strategy
Collaborate with Business Development team to support partnership initiatives

Requirements

4+ years of marketing experience with at least 2 years in a management role, preferably in mobile apps or social platforms

Proven track record of driving user acquisition and engagement through marketing initiatives

Strong analytical skills with experience in data-driven marketing decision making

Experience managing and developing marketing teams

Deep understanding of digital marketing channels including SEO, paid advertising, social media, and influencer marketing

Excellent project management and organizational skills

Strong communication and presentation abilities

Experience with marketing analytics tools and CRM platforms

Bachelor's degree in marketing, Business, or related field (MBA is a plus)

Up-to-date knowledge of marketing trends in the social media landscape

Benefits & Details

Working Hour : Monday - Friday (10AM - 7PM)

Salary Range : RM 6,000 - RM 9,000

EPF, SOCSO & EIS Contribution

Overtime Pay

Team Buildings

Plenty of Coffee & Snacks

Annual & Medical Leave

Incentives & Bonus

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Marketing Manager • Kuala Lumpur, Kuala Lumpur, Malaysia