Engagement Marketing Manager

What's the role?

You drive strategic marketing communication topics at Hilti, particularly leading engagement marketing and marketing automation, in collaboration with colleagues across the Asia-Pacific region, market organizations, and global teams. Additionally, you serve as the strategic project lead for expanding marketing communication activities to include demand generation within the region.

What does the role involve?

• Implementing engagement marketing flows in the Asia-Pacific region in coordination with nine different markets and the global marketing team.
• Managing selected engagement marketing campaigns, including omni-channel customer experience, engagement, and digital messaging.
• Advancing change management and strategic engagement by orchestrating demand generation activities across digital and physical channels.
• Supporting physical sales channels to attract highly qualified digital leads.
• Collaborating with designers, product marketing, sales, company representatives, and industry experts in project management.
• Measuring the effectiveness of engagement marketing activities using tools like Power BI, SFDC, Google Marketing Platform, Adobe Marketing Cloud, and Search Engine Matrix platforms.
• Identifying short- and long-term problems to enhance marketing effectiveness.
• Managing internal stakeholders proactively with a strategic and convincing approach.

What you need is :

Why should you apply?

You seek challenges that allow you to utilize and grow your skill set. You enjoy working in teams that aim not just to meet but to surpass targets. You are interested in both conceptual thinking and detailed execution, including documents, spreadsheets, and presentations. You thrive on analytical and strategic thinking, hands-on project management, and negotiations. You are persuasive, knowledgeable, and precise in communication, capable of guiding internal stakeholders through complex journeys. Our diverse team values various nationalities, backgrounds, and experiences. Hilti emphasizes people development through training, mentorship, and personalized growth plans.

What do we offer?

We provide significant responsibilities along with the freedom and autonomy to achieve outstanding results. Opportunities for international mobility, experiencing different roles, and exploring various markets are available to help you find the right path for your career ambitions. Our thorough review process supports your career progression as you prepare for new challenges.

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