Senior Graphic Designer

About the role :

We are seeking a highly creative, detail-oriented, and proactive Graphic Designer who is deeply passionate about design, innovation, and visual storytelling. This role will be primarily responsible for leading the development of visual assets for new product launches. You will create compelling digital and print designs that support the full lifecycle of a product launch, including pre-launch teasers, launch campaigns, and post-launch promotions, while ensuring consistent brand identity and high-impact visual communication across all platforms.

Key Responsibilities :

• Design and produce all creative assets for new product launches, including (but not limited to) : Teaser visuals and countdown graphics, Hero banners and website landing pages, Product detail pages (PDPs), some Social media advertisements and organic content related to product launch, Email marketing graphics, Event collateral and presentation decks, Product-specific branding elements such as logos, icons, and packaging mockups etc.
• Collaborate closely with product, marketing, and eCommerce teams to ensure alignment between creative direction and overall launch strategy.
• Adapt and optimize designs across various platforms and formats, including digital, print, and experiential channels.
• Localize creative assets for different regional markets while maintaining brand integrity and visual consistency.
• Manage and maintain an organized archive of all design files, assets, and templates for each launch.
• Respond promptly to feedback and provide timely revisions, especially in time-sensitive launch phases.
• Maintain awareness of current industry and technology standards, social media, competitive landscape and market trends.

Skills and Requirements :