Talent.com
Creative Strategist

Creative Strategist

AlphaiotabpoKulim, Kedah, Malaysia
3 hari lalu
Penerangan pekerjaan

About the job (WFH) Digital Marketing Specialist

Join Our Alpha Iota Family, Where Everyone Wins!

Exciting Work-from-Home Opportunities

Learning & Development Programs to Upskill Yourself

Lucrative Salary Package

Health and Wellness Perks & Benefits

Motivating and Supportive Teams

  • .and lots more!

Alpha Iota is based in Southeast Asia , where we are rapidly growing and are constantly on the lookout for talented individuals like yourself who want to make a difference and kickstart their successful careers. Heres what awaits you at Alpha Iota!

What would you be doing :

Develop creative strategies that align with acquisition and engagement goals across paid and owned channels.

Lead ideation of campaign concepts, hooks, narratives, and content formats that resonate with gaming audiences.

Translate insights and briefs into clear creative direction for designers, editors, and writers.

2. Market & Competitor Research

  • Monitor trends across the gaming and digital advertising space using tools like Meta Ads Library, BigSpy, and TikTok Creative Center.
  • Analyze top-performing ads and competitor campaigns to identify creative gaps and white space opportunities.
  • Maintain a trend deck or swipe file that keeps the team inspired and informed.
  • Collaborate with media buyers and marketing leads to review ad metrics (CTR, ROAS, CVR, LTV, etc.) and utilize them to inform creative testing and refinement.
  • Build creative testing frameworks from angles and hooks to formats and messaging.
  • Help establish feedback loops between design and performance teams.
  • Serve as the strategic lead on creative projects, writing briefs, defining objectives, and guiding brainstorming sessions.
  • Collaborate closely with content producers to ensure creative output is aligned with both strategy and brand.
  • Step in with light design support if needed during high-volume periods or team absences (optional, not core).
  • 5. Messaging & Audience Insights

  • Understand the psychology and motivation of gamers and help shape messaging that speaks to their desires and triggers.
  • Maintain consistency across creative touchpoints while tailoring messaging to different audience segments and platforms.
  • To be successful in this role, you will need to have :

  • 2 -4 years of experience in creative strategy, brand planning, or campaign ideation, preferably within digital marketing, gaming, or entertainment sectors.
  • Familiarity with performance-driven marketing, you understand how creative connects to acquisition and retention.
  • Strong experience analyzing competitor campaigns and distilling insights from ad libraries and market tools.
  • Confident in leading creative brainstorming sessions and giving feedback to execution teams.
  • Excellent written and verbal communication skills in Chinese and English.
  • #J-18808-Ljbffr

    Buat amaran kerja untuk carian ini

    Creative Creative • Kulim, Kedah, Malaysia

    Pekerjaan berkaitan
    • Dinaikkan pangkat
    Content Creator

    Content Creator

    DK UKTIMATE (M) SDN BHDSungai Petani, Kedah, Malaysia
    Diploma in Marketing, Communications, or a related field (or equivalent experience).Proven experience creating content across different platforms (social media, blogs, websites, video, etc.Strong w...Tunjukkan lagiKemas kini terakhir: 1 hari yang lalu
    • Dinaikkan pangkat
    09 - Commodity Management Advisor

    09 - Commodity Management Advisor

    CelesticaBatu Kawan, Penang, Malaysia
    This role focuses on optimizing quality, cost, and delivery through expert negotiation, supplier relationship management, and strategic market analysis. The Advisor will lead multi‑functional projec...Tunjukkan lagiKemas kini terakhir: 5 hari yang lalu
    • Dinaikkan pangkat
    Associate / Senior - Climate Change and Sustainability

    Associate / Senior - Climate Change and Sustainability

    EYKulim, Kedah, Malaysia
    Life at EY has been transformed dramatically but our strong culture of flexible and remote working has helped EY people navigate new ways of working and remain connected with each other and our clie...Tunjukkan lagiKemas kini terakhir: 5 hari yang lalu
    Senior AI Research Engineer, Model Inference (100% Remote)

    Senior AI Research Engineer, Model Inference (100% Remote)

    Tether Operations LimitedMalacca, 04, MY
    Join Tether and Shape the Future of Digital Finance.At Tether, we’re not just building products, we’re pioneering a global financial revolution. Our cutting-edge solutions empower businesses—from ex...Tunjukkan lagiKemas kini terakhir: 30+ hari yang lalu
    • Dinaikkan pangkat
    Executive - Corporate Communications

    Executive - Corporate Communications

    B. Braun Melsungen AGBayan Lepas, Penang, Malaysia
    You’re an important part of our future.Hopefully, we're also a part of your future! At B.Braun, we protect and improve the health of people worldwide. You support this vision, bringing expertise and...Tunjukkan lagiKemas kini terakhir: 30+ hari yang lalu
    • Dinaikkan pangkat
    Sterilization validation expert / R&D Microbiology(remote in Japan)

    Sterilization validation expert / R&D Microbiology(remote in Japan)

    BSISungai Petani, Kedah, Malaysia
    Sterilization validation expert / R&D Microbiology (remote).We exist to create positive change for people and the planet. Join us and make a difference too!.Technical Specialist and Scheme Manager (Mi...Tunjukkan lagiKemas kini terakhir: 5 hari yang lalu
    • Dinaikkan pangkat
    Talent Acquisition

    Talent Acquisition

    Flamingo RecruitmentSungai Petani, Kedah, Malaysia
    Manage full-cycle recruitment across multiple markets for roles in sales, customer service, marketing, and similar functions. Partner with clients or internal hiring teams to understand workforce ne...Tunjukkan lagiKemas kini terakhir: 5 hari yang lalu
    Senior Research Engineer Multimodal & Video Foundation Model (100% Remote)

    Senior Research Engineer Multimodal & Video Foundation Model (100% Remote)

    Tether Operations LimitedMalacca, 04, MY
    Join Tether and Shape the Future of Digital Finance.At Tether, we’re not just building products, we’re pioneering a global financial revolution. Our cutting-edge solutions empower businesses—from ex...Tunjukkan lagiKemas kini terakhir: 30+ hari yang lalu
    HR Strategy Partner

    HR Strategy Partner

    Sinergia Talents Sdn BhdSeberang Perai, Penang, Malaysia
    To support the Head of HR in developing and implementing people strategies that drive organizational effectiveness, people metrics and performance management, employee engagement, and cultural alig...Tunjukkan lagiKemas kini terakhir: 19 hari yang lalu
    Research Analyst (Chinese)

    Research Analyst (Chinese)

    The Search GroupPenang, Penang, MY
    Quick Apply
    The Search Group is a Risk and Research consultancy firm with a global footprint, and an enhanced presence in both Europe and East Asia. Our global clients rely upon us for due diligence, business i...Tunjukkan lagiKemas kini terakhir: 30+ hari yang lalu
    • Dinaikkan pangkat
    Business & Compliance Associate

    Business & Compliance Associate

    UsobiGeorge Town, Penang, Malaysia
    About the job Business & Compliance Associate.Fluent in Mandarin Chinese and English (spoken and written).Occasional business travel required. USD 3,000 5,000 per month (depending on experience and ...Tunjukkan lagiKemas kini terakhir: 5 hari yang lalu
    • Dinaikkan pangkat
    Operations Specialist, Trust & Safety

    Operations Specialist, Trust & Safety

    BandLab TechnologiesKulim, Kedah, Malaysia
    Operations Specialist, Trust & Safety.We are looking for a detail-oriented and proactive Operations Specialist to join our Trust & Safety team. You will play a key role in maintaining the integrity ...Tunjukkan lagiKemas kini terakhir: 5 hari yang lalu