Brand Manager

Brand Manager – Kikyo (Japanese Luxury Fine Dining)

Department : Marketing

Reports To : Head of Marketing, Continuum Hospitality Group

About Continuum Hospitality Group

Continuum Hospitality Group is one of Malaysia’s fastest-growing F&B groups, managing a diverse portfolio of distinctive restaurant brands including Spice Guys, Chilli Kampung, Kikyo, Kyo KL, Benihana, Dash at Desaru, and more.

We’re redefining how Southeast Asia experiences dining, bringing together creativity, operational excellence, and strategic brand building. Each brand under our portfolio tells its own story — and we’re looking for the next storyteller to own one of our most refined names : Kikyo .

About Kikyo

Kikyo is Continuum’s luxury Japanese omakase and fine dining concept.

It embodies precision, craftsmanship, and the art of surrendering to the chef’s mastery. Every season brings a new menu — every dish, a new chapter.

We’re now looking for a Brand Manager who can elevate Kikyo’s narrative and ensure it continues to lead Malaysia’s high‑end dining scene with elegance and consistency.

The Opportunity

You’ll be the custodian of Kikyo, working directly with the Head of Marketing and senior leadership to shape the brand’s identity, growth, and reputation.

If you love the intersection of strategy, storytelling, and the sensory world of fine dining, this is where you’ll thrive.

What You’ll Do

• Lead the brand : Own Kikyo’s identity, positioning, and overall brand experience across all touchpoints.
• Build strategy : Craft annual marketing and brand plans that strengthen visibility, guest loyalty, and revenue performance.
• Collaborate deeply : Work hand-in-hand with chefs, operations, and our digital subsidiary Bluebird to bring campaigns to life.
• Create presence : Develop partnerships with influencers, media, and luxury lifestyle brands to expand Kikyo’s share of voice.
• Analyze & act : Track performance, interpret data, and make confident, brand-aligned decisions that balance creativity and commercial results.
• Own the experience : Ensure every guest touchpoint — from menu design to PR features — reflects the sophistication Kikyo stands for.

What We’re Looking For

Preferred Plus

Who You Are

You’re polished but practical. Strategic but hands‑on. You thrive in fast‑paced, entrepreneurial environments where autonomy meets accountability. You think like a business owner , not just a marketer — and you can translate data, design, and dining into one seamless brand story.

Why Join Us

At Continuum, marketing isn’t a support function; it’s a driver of growth .

You’ll work directly with visionary leadership, building a new generation of hospitality brands across Southeast Asia.

If you want to own a brand that’s elegant, expressive, and evolving — this is your stage.

At Continuum Hospitality Group, you’ll be part of an ambitious portfolio with strong growth potential across Southeast Asia. You’ll work closely with a forward‑thinking Head of Marketing and a visionary leadership team, shaping the future of one of Malaysia’s most refined Japanese dining experiences.

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