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Senior Performance Marketing Manager

Senior Performance Marketing Manager

Kingmakers VenturesMalaysia, Malaysia
1 hari lalu
Penerangan pekerjaan

We are hiring a Senior Performance Marketing Manager with a strong performance mindset to lead digital campaigns and website execution across a portfolio of F&B and lifestyle brands.

This is a full-stack digital role — you’ll manage ad platforms, conversion tracking and website development. Your ultimate mission : drive high reservation numbers through data-backed digital marketing and seamless user experience.

We’re looking for someone who thrives on measurable results — ROAS, CTR, and most importantly, conversions of restaurant reservations. You are also required to manage at least 6- 10 accounts.

Location & Remuneration

Based in Kuala Lumpur (Remote)

Key Responsibilities

1. Performance Marketing (Primary Focus)

  • Plan, run, and optimise campaigns across Meta Ads, TikTok Ads, Google PMAX, and SEM
  • Set up conversion tracking via GA4, GTM, UTM, Meta Pixel, and conversion APIs
  • Focus on reservations, pre-orders, and real-world table conversions
  • A / B test audiences, placements, creatives, and CTAs to continuously improve ROI
  • Monitor campaign performance (CTR, CPC, ROAS, conversion rate) and provide reporting with insights
  • Work with our Brand Managers to optimize creative direction for ad visuals and copy
  • Advise on hooks, formats, and message testing per platform (Meta vs TikTok vs Google)
  • Work with internal stakeholders to align campaign goals with creative output

3. Website Development & Landing Pages

  • Build, manage, and optimise brand websites using WordPress, Shopify, and Wix
  • Create mobile-optimised, fast-loading landing pages with strong CTAs

    • 4. Website Maintenance

  • Keep websites updated : plugins, themes, hosting, form flows
  • Conduct regular UX, performance, and SEO audits
  • Troubleshoot technical issues and ensure uptime and conversion continuity

    • Requirements

  • 4–6 years of digital marketing experience with a clear performance record
  • Proven track record running paid ads that drive F&B bookings or conversions
  • Proficient in Meta Ads, TikTok Ads, Google Ads (PMAX & SEM)
  • Experience with full conversion tracking setup : GA4, GTM, Meta Pixel, attribution
  • Strong working knowledge of WordPress, Shopify, and / or Wix
  • Bonus : Experience with F&B, hospitality, or D2C brands
  • Operates independently with little supervision
  • Fast, resourceful, and creative problem-solver
  • Results-obsessed — you care about what works, not just what looks good
  • Understands how digital translates into real business outcomes

    • Seniority level : Mid-Senior level

    Employment type : Full-time

    Job function : Marketing and Sales

    Industries : Business Consulting and Services

    #J-18808-Ljbffr

    Buat amaran kerja untuk carian ini

    Marketing Performance Marketing • Malaysia, Malaysia

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