Regional Sales Manager

Overview

Universal Instruments Corporation is a technology leader in precision automation solutions for the semiconductor and electronics manufacturing industry. With over 100 years of experience, we offer a broad range of world-class equipment and services for various applications. Universal Instruments Corp is a fully owned subsidiary of Delta Electronics.

Role Description

This is a regional sales and business development position with base salary and variable annual commission plan. Base location is in Penang and / or any major city with good transportation connectivity to address the rapidly growing semiconductor and electronics assembly industry within Malaysia. The Regional Sales Manager (RSM) will be responsible for day-to-day sales activities, developing and implementing sales strategies, managing client relationships, and achieving bookings and sales targets within the assigned region.

This role includes managing channel partners / distributors within the assigned region. The position reports directly to the General Manager, SEA Global Equipment Solution (GES) sales, and requires close collaboration with Delta\'s global key account team on large account penetration, and Delta\'s IABG for the rest of local and global electronics and semiconductor target account development.

Requires at least 10–15 years of solid sales / business development experience selling capital equipment and / or complex system integration solutions to the semiconductor and / or electronics assembly market segment.

80% hunting, 20% key account work on a weekly basis.

Demonstrated ability to work cross-functionally and cross-region with excellent interpersonal and communication skills.

Global key accounts experience managing large semi / electronics manufacturers with multi-site presence and a complex decision-making matrix.

General region of coverage is SEA, with specific countries depending on the candidate\'s past experience. Base location in Penang, Malaysia.

Demonstrated leadership capability in managing channel partners and distributors, providing clear direction and guidance on identifying target customers and applications that yield the right solutions (application needs matching).

LinkedIn savvy; comfortable with cold calling and able to engage all layers of a customer\'s organization from working level to C-suite executives.

Direct experience in pick and place, die attach, flip chip, SMT, assembly custom automation is a great fit but not mandatory.

Degrees : A BSc in mechanical or electrical engineering is preferred but not mandatory.

Qualifications

• Min of 10–15 years of capital equipment selling into semiconductor and / or electronics assembly market segment
• Sales strategy development, client relationship management, and sales target achievement skills
• Strong negotiation and communication skills
• Ability to work independently and as part of a team
• Fluency in English and local languages
• Bachelor\'s degree in Engineering / Science, or related field
• Demonstrated ability to work cross-functionally and cross-site effectively

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