Digital Marketing

Digital Marketing Specialist

We are seeking a results-driven and creative Digital Marketing Specialist with a strong background in iGaming, online entertainment, or tech industries to join our marketing team. The ideal candidate will have a proven track record in SEO, CRM, campaign management, and an in-depth understanding of digital channels, user behavior, and data analytics. Mandarin-speaking candidates are preferred, as the role involves direct communication with Mandarin-speaking clients.

Key Responsibilities

• Plan, execute, and optimize digital marketing campaigns across SEO, Google Ads, social media, influencer platforms, and media buying channels.
• Manage CRM strategies to drive user acquisition, retention, and reactivation for iGaming products.
• Analyze performance metrics using tools such as Google Analytics , Google Ads , and Google Search Console to guide campaign improvements.
• Coordinate with content, creative, and product teams to ensure brand consistency across all digital touchpoints.
• Communicate and maintain strong relationships with clients, particularly Mandarin-speaking clients.
• Conduct market research and competitor analysis to identify opportunities and refine strategies.
• Support the team with project planning, reporting, and performance tracking.
• Employees are required to work from home during the probation period and report onsite upon confirmation of employment.

Requirements

Preferred Qualifications

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