Job Title : Senior Graphic Designer
Department : Creative / Marketing
Reporting To : Head of Marketing / CEO
1. Position Overview
As a Senior Graphic Designer, you are responsible for leading the company's creative direction and visual identity. You will play a key role in rebranding efforts, marketing material production, and the creation of visually engaging content across digital and print platforms.
2. Key Responsibilities
A. Rebranding
- Plan and execute the company's rebranding strategy including logo, corporate colours, and overall visual identity.
- Ensure all marketing materials consistently reflect the new branding across all platforms.
B. Motion Video
Produce creative motion graphics and promotional videos for marketing and corporate use.Edit short videos for social media and internal / external campaigns.Ensure all visual and audio elements align with the brand message.C. Packaging Design
Design eye-catching and user-friendly product packaging.Collaborate with product and marketing teams to ensure packaging meets customer expectations and legal standards.Provide technical specifications to packaging vendors.D. Daily Content Poster
Design daily posters for social media, advertisements, announcements, and campaigns.Ensure fresh and relevant visual messages aligned with current promotions.E. Magazine for Company Events
Design and layout magazines or event booklets for official company events.Work with the event and editorial teams to ensure the content and layout are professional and engaging.F. Catalogue
Design product or service catalogues for sales, exhibitions, or promotions.Ensure catalogues are well-structured, easy to read, and consistent with the company's branding.G. 3D Mockups
Create 3D mockups for products, exhibition booths, or other visuals to assist in idea presentation or client pitches.Utilize 3D design software to deliver realistic and professional visuals.