Senior Executive, Website Content Management

Overview

Senior Executive, Website Content Management — Responsible for managing the overall website planning and operations for its content for all owned Marketing channels including UNIQLO website, App, CRM and Email marketing.

Key Responsibilities

• Responsible for managing the overall website planning and operations for the UNIQLO website and App.
• Oversee the day-to-day e-commerce operations, including website content management, product listings, copy writing .
• Copytext preparation for product features.
• Responsible for creating the overall weekly, monthly, and seasonal content plan for UNIQLO website and App.
• Weekly and monthly performance analysis and reporting to Marketing managers and EC team.
• Works closely with local and global digital marketing teams to continuously review and improve all owned digital channels.
• Responsible to stay up to date with key developments in industry-wide digital practices and media – especially SEO and digital marketing best practices.
• Works closely with the performance marketing team to find insights to identify consumer and product trends / opportunities to enable overall business growth.
• Provide off hour support during peak business activity period (e.g. Holidays / Campaign period).

Key Requirements

Seniority level

Employment type

Job function

Industries

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