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Digital Marketing Specialist

Digital Marketing Specialist

HUROM LS CO., LTDKuala Lumpur, Kuala Lumpur, Malaysia
12 hours ago
Job description

Overview

Global slow juicer brand from Korea is looking for a Hurom Malaysia Digital Marketing Specialist . Malaysia will be the Head of South East Asia market, so Hurom Malaysia invites Marketing specialist.

Hurom has developed slow juicers for more than 50 years and is a world leader in this category, with know‑how and patents related to slow juicers.

Responsibilities

  • Be the primary driver of our digital presence, running campaigns on a range of digital platforms and social networks.
  • Set up the yearly marketing plan and evaluate achievement.
  • Brainstorm and execute creative marketing campaigns to drive engagement and sales with the marketing team and agencies.
  • Translate sales and product ideas into compelling creative assets that drive engagement and conversions.
  • Lead digital marketing strategy across SEO, SEM, Social media, Google Ads, YouTube ads, Meta, TikTok, email, paid ads, and ecommerce campaigns; telemarketing where applicable.
  • Knowledge of brand ecommerce (Shopify) and marketplaces (Shopee, Lazada).
  • Take full ownership and responsibility for brand growth.
  • Collaborate with the creative team to deliver high‑quality visuals, videos, brochures, and presentations.
  • Monitor analytics to measure campaign and product performance and identify growth opportunities.
  • Maintain a consistent brand identity across all channels and materials.
  • Develop and apply technical skills in digital marketing tools, CRM, analytics, ecommerce platforms, CMS, and marketing automation.
  • Communicate effectively and lead cross‑departmental collaboration; manage vendors / agencies and coordinate with other brands.
  • Demonstrate data‑driven decision making with KPI tracking and reporting; problem‑solving and strategic execution.
  • Foster creativity and innovation in content creation and stay informed about latest digital marketing trends.
  • Adopt a customer‑centric approach focusing on engagement and experience.
  • Analyze website user data to inform personalization, conduct A / B testing, and oversee PR initiatives to build and protect brand reputation.
  • Show copywriting capability for diverse marketing channels; track and report campaign performance (ROAS, CAC, CTR, conversions, etc.).
  • Lead development of comprehensive ecommerce strategies focusing on website optimization, CRO, UX improvements, and digital advertising.

Requirements

  • Bachelor's degree in Marketing or a related field.
  • Proven experience in digital advertising with focus on Google Ads, YouTube Ads, Meta Ads, and other paid channels.
  • Strong analytical and problem‑solving skills.
  • Excellent communication skills in English, Mandarin, and Bahasa (written and spoken).
  • Good presentation and communication skills are an advantage.
  • Phone allowance or phone provided; laptop provided.
  • Experience in consumer goods is advantageous.
  • At least 3 years of relevant experience.
  • Working Hour

    Full-time

    Additional Information

    Salary match | Number of applicants | Skills match

    Application Questions

    Your application may include the following questions :

  • Which of the following statements best describes your right to work in Malaysia?
  • What’s your expected monthly basic salary?
  • Which of the following types of qualifications do you have?
  • How many years' experience do you have as a Digital Marketing Specialist?
  • How many years of digital marketing experience do you have?
  • Which online advertising methods do you have experience with?
  • Do you have experience with Search Engine Optimisation (SEO)?
  • Do you have experience with multi‑variate and A / B testing methodologies?
  • To help fast track investigation, please include any other relevant details that prompted you to report this job ad as fraudulent / misleading / discriminatory / salary below minimum wage.

    What can I earn as a Digital Marketing Specialist

    #J-18808-Ljbffr

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    Digital Marketing Specialist • Kuala Lumpur, Kuala Lumpur, Malaysia

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