Product Planning Executive (Automotive) 战略规划专员

We are seeking a highly motivated and detail-oriented Executive, Product Planning to join our dynamic team. This role plays a vital part in analyzing market trends, shaping product line‑ups, and supporting product strategies to enhance our competitive edge.

Job Description

• Conduct market and competitor analysis to evaluate consumer trends, product performance, pricing, and positioning; generate data‑driven insights and reports to support strategic decision‑making and ensure product competitiveness.
• Monitor competitor products, specifications, and pricing strategies, and conduct detailed product comparisons with competitor models to identify gaps and recommend adjustments.
• Assist in developing and executing medium‑ and long‑term product planning strategies.
• Responsible for design and maintenance of market research and intelligence to guide decision‑making.
• Design and conduct customer or user surveys to gather insights on preferences, satisfaction, and behavior.
• Coordinate vendor selection, execute survey research and conduct information sharing to management.

Job Requirement

Employee Benefits

All Successful candidates can expect a very competitive remuneration package and a comprehensive range of benefits.

We regret that only shortlisted candidates will be notified.

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Your application will include the following questions :

“Globalization is the only way out for a car brand.”

“Chinese car brands must go out and go global”

“As the founder of this company, I would be extremely disappointed and frustrated if the company ended up as a ‘merely Chinese car company’ when I retire.”

GREAT WALL MOTOR

China's No.1 SUV & Pick‑Up manufacturer. Over 70 holding subsidiaries. More than 80,000 employees. Turnover around 100 billion RMB in last 4 years.

Great Wall Motor Company Limited is a world‑renowned SUV and pickup manufacturer. It was listed on the Hong Kong Stock Exchange in 2003 and the Shanghai Stock Exchange in 2011. By the end of 2018, its assets had reached 111.8 billion yuan.

The products cover three categories : SUV, passenger car, and pickup. With over 70 holding subsidiaries, GWM has more than 70,000 employees.

On July 10, 2018, GWM and BMW Holding B.V. formally signed a joint venture agreement to establish Spotlight Automotive Ltd.

GWM incorporates the concept of “Focus, Dedication, Specialization” to create brand advantages in its categories, establishes a professional brand image with leading sales and more world‑class models, and aims to build leading brands in its categories.

In the Chinese market, GWM SUVs and Pickups have been the sales leader for many years consecutively. Moreover, on an international scale, GWM is one of the first Chinese auto enterprises to go global. GWM began to export vehicles in 1998, including SUV and pickup.

So far market layout has been completed in more than 60 countries and regions. By the end of 2018, GWM had more than 400 overseas networks covering regional markets such as Russia, South Africa, Australia, the Middle East, Africa, South America and Asia Pacific, with total overseas sales of more than 600,000 units.

2 November 2020 – Great Wall Motor (GWM) hosted a ceremony to celebrate the latest milestone in taking the full ownership of Rayong Manufacturing Facility.

GWM prepares to undergo renovations and system upgrades with state‑of‑the‑art machinery and innovative technologies to set up the “Smart Factory” at the global standard. This full ownership of Rayong plant will also strengthen GWM’s international presence in Thailand and ASEAN region.

GWM’s latest plant in Thailand represents a major milestone in implementing GWM’s globalization strategy with the goal to be ahead of the trends by bringing smart technologies to the automotive industry and enhance employees’ skills and efficiency. The plant in Rayong is remarked as the first full‑process vehicle plant in Southeast Asia and it is set to be an important hub for the right‑hand driving vehicle productions in the region.

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