Performance Marketing Specialist

Roles & Responsibilities :

• Manage and build ad campaigns using Google (search, YouTube, display), Facebook, LinkedIn and any other paid digital marketing platforms for different industries including both B2B and B2C.
• Optimize ads in response to analytics data and performance trends to hit KPIs i.e., minimise marketing spending and maximise ROI.
• Delivery of monthly analysis reporting on ads performance to internal and client-side stakeholders.
• Able to recommend which digital platforms and how to set up and track the campaign to meet client’s objective e.g., database acquisition, leads generation, e-commerce sales, etc.
• Able to study and understand buyer mindset and enhance the creative, visual, messaging and audience in ad campaigns to drive optimum performance.
• Sensitive to numbers and willing to monitor performance metrics daily to ensure KPI and customer goals are met.

(Apply now at #J-18808-Ljbffr